ABN Andhrajyothy’s Telugu News channel will keep Tata Sky’s subscribers updated about news, current affairs and many more, Makkal TV – a Tamil based entertainment channel will serve a heady mix of commercial, informative and service-oriented programs. For those who have a penchant towards religion and spiritualism, religious based programmes on Aaseervatham TV (Tamil) and Subhavaartha Television (Telugu) will be available to all the subscribers as part of the Actve Darshan Service.
Vikram Mehra Chief Marketing Officer said, "As a customer-focused brand, the new channel addition reconfirms our commitment to add the very best to Tata Sky's growing portfolio of channels. We aim to provide each of our subscribers with wide range of channels to choose from and with the launch of these four new channels specifically for our subscribers from South India we have taken one more step towards achieving our aim.”
About Tata Sky
Tata Sky Ltd., the JV between the TATA Group and STAR is committed to offering viewers the best of pay television through its nationwide satellite television service. Tata Sky offers subscribers a most comprehensive channel line-up ranging from movies, news, entertainment, sports channels and interactive services in DVD quality picture and CD quality sound. For more information on Tata Sky, visit www.tatasky.com.