The company through this launch has decided to cater to different strata of the society, from a teenager to a working professional to a housewife. From a low budget feature phone to a mid range smartphone, there is a phone that fits every pocket.
Commenting on the launch, Ajjay Agarwal, Chairman and Managing Director of Maxx Mobilesaid, “With the rapid adoption of mobile phones, today Indian consumers have become more technologically aware. This has created a market with highly varied needs& preferences. Our models provide a gamut of features that meet the requirements of a basic mobile phone user to an aspiring smartphone user. Maxx Mobile understands the ‘value for money’ attitude of Indian consumers and aims to provide every user a mobile phone with maximum features at the most affordable prices.”
The different models launched by the company include Android Phones - AX5 Plus, AX40, AX353, AX50,;Feature Phones- MT280, MX426, MX425e, MX501, MX514, MX247, MX152T, MX153T, MX504, MT350, and and Tablet -Tab722. The Android phones are mid range smartphones starting from Rs. 3131 to Rs. 6500, including the MSD7 AX50, with 3G capability, 5 inch display, Android 4.2.2 Jelly bean 5 MP rear camera at an MRP of 6262. In the feature phone segment, the phones start from Rs. 1050 to Rs. 2599. The feature phones launched also includes models like WOW that has a special IML Finish body which givesit a classy look. The handsets are available at all leading retail stores and Maxx Mobile’s official website. www.maxxmobile.in
Maxx will also offer a special promotion on its smart charges. Consumers just have to participate in a special game on their Facebook page and be eligible for purchasing a smart charger at a very nominal price of Rs. 350 only. Mr. Krishna Singh, COO Maxx Mobile says, “With increasing use of smart phones for data, battery running out is a common problem faced by smart phone users. We wish to empower all smartphone users with a Maxx smart charger so that their smartphones never run out of battery.”
About Maxx Mobile
Maxx Mobile is the largest Indian manufacturer and marketer of high quality mobile handsets and accessories in India at the most affordable prices. The company understands the ‘value for money’ need of Indian market and aims to provide maximum benefit to its users at minimum cost. It also offers the widest range of handsets to cater to the heterogeneous Indian consumer. The company was established in January 1, 2004 under the strong leadership of Mr. Ajjay Agarwal, Chairman and Managing Director of Maxx Mobile. Maxx aims to be India’s leading Manufacturing and Distribution Company of smartphones, feature phones and accessories with the strongest network of service centers across the country.