All the cars are slated to be launched this year. FIAT India has already launched the New Linea in Mumbai. The launch of the Avventura and Abarth 500 is slated to be launched in the second half of the year.
At the showcasing of the vehicles, Mr. Nagesh Basavanhalli, President and Managing Director, FIAT Chrysler Automobiles India Operations, said, “The introduction of new products for the Indian market is in line with our long term strategy, which puts us in a good position to penetrate the market. South India has always been an important market for us and hence we are showcasing these cars in Bangalore directly after the Delhi Auto Expo. FIAT has brought these cars to the city for an exclusive viewing, on demand of its fans and customers down south”
Mr. Basavanhalli further added, “We are proud to present the New Linea, which further strengthens the existing mid-size sedan segment. Another key product from the FIAT brand is Avventura CUV (Contemporary Urban Vehicle) to the Indian market. We are also proud to announce the launch of the Abarth brand in India – our racing-performance lineage brand and showcase the Abarth 500 – the flagship product of the Abarth brand worldwide. India is one of the important strategic markets for the FIAT Chrysler group and we are committed to provide the best-in-class technology in automobiles and services. With 108 exclusive dealership opened across the country, in a span of one year is testament to this commitment.”
FIAT has already launched the New Linea for the Indian market. The New Linea comes with new robust exterior changes and all new interiors.
The new FIAT Avventura is a concept vehicle which takes shape of a contemporary urban car, really devoted for people with an active lifestyle, who live in urban areas. The aggressive styling with tough rugged exteriors and premium interiors makes it an ideal combination of styling and functionality that is perfect for the Indian driving conditions. The increased ride height optimised driving position and the aggressive appearance also enhances the style and makes it a stand out production the panorama of the competing cars. The protective skid plates, strips and moldings, the fitted functionalised roof bars, and the spare wheel mounted externally on a special swiveling carrier with a body colored cover, makes the side image of the FIAT AVVENTURA a truly unique one.
The Abarth brand will make an entry in India with Abarth 500. The brand stands for the ultimate in high-performance Italian cars. The car is loaded with an array of features like gas discharge headlights, sunroof, cross drilled brake disc, sports seats, lowered suspension with up-rated springs, 17” alloy wheels, 7 airbags, turbo boost gauge, twin exhaust outlets, ABS, EBD (Electronic Brake Distribution) and HBA (Hydraulic Brake Assistance), parking sensors, fog lights, Hifi music system and many more luxury and comfort features for superior driving experience.
About Fiat Group Automobiles India Private Limited (FGAIPL)
FGAIPL is a fully owned subsidiary of Fiat Chrysler Automobiles. The company was incorporated in Mumbai, India, in March 2012 and will distribute FIAT and Jeep vehicles in the country through an independent dealer network. The company is currently selling the FIAT Linea and Punto models, which are manufactured by the Tata-Fiat joint venture. The company in India will have around 100 employees and plans to target 150 dealers by the end of 2014.
About FIAT Group
Fiat is an international auto group that designs, produces and sells vehicles for the mass market under the Fiat, Lancia, Alfa Romeo, Fiat Professional and Abarth brands, as well as luxury and performance cars under the Ferrari and Maserati brands. The Group has increased its global reach through the integration with Chrysler Group and recently expanded its product portfolio with Jeep and Chrysler brand models that are produced in North America and now also distributed in Europe through the new Lancia-Chrysler and Jeep sales networks. Fiat also operates in the components sector, through Magneti Marelli and Teksid, and in the production systems sector, through Comau.
About Chrysler Group LLC
Chrysler Group LLC, formed in 2009 to establish a global strategic alliance with Fiat S.p.A., produces Chrysler, Jeep, Dodge, Ram, SRT, FIAT and Mopar vehicles and products. With the resources, technology and worldwide distribution network required to compete on a global scale, the alliance builds on Chrysler Group’s culture of innovation, first established by Walter P. Chrysler in 1925, and Fiat’s complementary technology that dates back to its founding in 1899.