Acer India, the leading IT vendor in the country today announced the opening of its 10th and 11th exclusive brand stores “Acer Mall” & “Shop in Shop” in Bangalore. Acer is launching these stores in conjunction with VCL Infotech Pvt Ltd., one of its most reputed & leading IT channel partners in the state. These stores will further help in intensifying the brand’s footprint in the IT retail space.
The exclusive Acer stores are prominently located in the shopping hubs of Bangalore IT market – Kamanahalli and Old Madras Road, known for its booming consumer traffic. The 80 sqft and 425 sqft stores situated in these popular shopping hubs will display the entire product portfolio from the house of Acer. At these Acer exclusive stores, customers can skim through the entire range of Acer product, while professional Acer personnel are trained to assist the consumers, allowing them to have a wholesome shopping experience.
At the opening, Mr. Jeganath, Head of Sales, Acer India, said said, "We have rapidly increased our presence in the Indian consumer market with our latest leading-edge product portfolio. With the launch of our experience stores, we are making our entire range easily accessible to our valued consumers and are moving closer to them. The new Acer exclusive stores will aim at offering a unique shopping experience through browse, touch and feel of the product before purchase. Through consistent approach, we are certain to reach out to a significant group of potential customers”
VCL Infotech Pvt Ltd., is Acer’s a key brand retail partner and will operate our new Acer exclusive stores in Bangalore. “We feel privileged to have partnered with a brand such as Acer. Through this association, we promise to offer the latest technology available in the IT space and provide superior computing experience to our valued customer” said Rajesh Kumar Singh, Director, VCL Infotech Pvt Ltd.
As retail is going to be a key driver for Acer’s future growth, the company is looking at opening more of such exclusive experience outlet this year to have a better penetration in the Indian market. Acer being a 100% indirect company values its partners’ success and high performance and strives to grow in conjunction. To support their partners’ performance, the company lays a great amount of emphasis on maintaining innovative technology leadership and first to market strategies which have been at the forefront of the company’s success worldwide.
About Acer
Since its founding in 1976, Acer has achieved the goal of breaking the barriers between people and technology. Globally, Acer ranks No. 2 for total PCs and notebooks. A profitable and sustainable Channel Business Model is instrumental to the company's continuing growth, while its multi-brand approach effectively integrates Acer, Gateway, Packard Bell, and eMachines brands in worldwide markets. Acer strives to design environmentally friendly products and establish a green supply chain through collaboration with suppliers. Acer is proud to be a Worldwide Partner of the Olympic Movement, including the Vancouver 2010 Olympic Winter and London 2012 Olympic Games. The Acer Group employs 9,000 people worldwide. 2010 revenues reached US$19.9 billion. See www.acer-group.com for more information.
Sourced From: Perfect Relations PR