The two actresses and the sports champion share a common vision for empowering under privileged children with access to education, and together with P&G Shiksha urged consumers to make the simple brand choice and join the program’s drive by purchasing P&G products such as Tide, Ariel, Whisper, Pampers, Olay, Head &Shoulders, Pantene, Vicks, Gillette, Oral-B & AmbiPur. These purchases enable the company to channelize part of the sales proceeds towards building and supporting schools across the country.
In Karnataka alone, P&G Shiksha has improved the lives of over 4200 lesser-privileged children through quality education, by building and supporting close to 25 schools. With the objective of providing access to education to every child across the nation, P&G Shiksha is working extensively by making key infrastructure interventions. In Karnataka itself, P&G Shiksha has been instrumental in the change by equipping the schools with necessary amenities from building classrooms to building toilets, providing clean drinking water to setting up playgrounds thereby bringing down the dropout rate and improving overall literacy rate in Karnataka.
Kalki Koechlin expressed her joy by saying, “This is my first year of partnering with P&G Shiksha, and I was delighted to be part of a movement focused on building and supporting schools across the country. I firmly believe that education is a basic right of every child and it is heartening to see a movement like P&G Shiksha facilitating education for underprivileged children and helping them realise their dreams and providing them a better standard of living. I’m glad to be here today, to ensure these children get the necessary infrastructure amenities to receive quality education. I encourage all of you to make the simple brand choice of buying P&G products as a part of the proceeds will go towards building and supporting schools. Today, at the P&G Shiksha School, not only did I discover a teacher in me, but was overwhelmed with the experience of building a school for the kids who are the future of India.”
Priyanka Upendra was delighted to partner with P&G Shiksha, “It is a truly enriching experience to be here today and partner with P&G Shiksha on their mission to build and support schools across the country. With 42% rural areas in India still not having access to primary schools and 30% of primary schools not having proper toilets; it is comforting to know and be associated with P&G Shiksha’s endeavour of laying the foundation for added infrastructure at this school, be it additional classrooms or a new playground, we’re immediately changing the lives of over 150 children. Enabling access to education through infrastructure interventions is a movement I’m proud to be associated with and encourage all of you to make the simple brand choice of buying P&G products as a part of the proceeds will go towards building and supporting schools.”
Pankaj Advani was overwhelmed by the experience, “As a Bangalore boy, I’m thrilled to be part of a movement like P&G Shiksha which has helped build and support close to 25 schools in Karnataka alone. I’m glad that by laying the foundation here today, we’re enabling these children with a better quality of education. As a sportsman, it was humbling to see that we will also be building a new playground for these children, as it will empower them to learn rich values through play. I encourage all of you to support P&G Shiksha’s mission of building and supporting schools across the country, by purchasing P&G products as the proceeds go towards supporting the cause. ”
Devendra Chawla, CEO, Food Bazaar – Future Group, was also present at the P&G Shiksha School which has been built in partnership with the Future Group. “I’m humbled to be here today in Bangalore, to unveil the P&G Shiksha school in partnership with the Future Group. This school alone, will immediately impact over 150 children and empower them with a better standard of living. Delivering infrastructure interventions at schools across the country is critical to enabling access to quality education for underprivileged children. This is why we are delighted to have partnered with P&G Shiksha in this noble endeavor and encourage consumers to support us to help build more schools.”
P&G Shiksha has over the years received generous support from many thought leaders and celebrities such as Anupam Kher, Dr. Kiran Bedi, Anil Kumble, Rani Mukherjee, John Abraham, Abhay Deol, Farah Khan, Arbaaz Khan, Sameera Reddy, Huma Qureshi, Sushmita Sen, Kareena Kapoor, Saif Ali Khan, Sharmila Tagore, Konkona Sen, Neha Dhupia, Soha Ali Khan, Lara Dutta, Preity Zinta, Jacqueline Fernandez, Jatin Das, Shaan, Chitrangada Singh, Soha Ali Khan and many more.
