Wednesday, August 14, 2013

Nautica introduces special Autumn Winter 2013 collection

Nautica introduces special Autumn Winter 2013 collection
Nautica, the global lifestyle brand, celebrates three decades of creating authentic, refined, casual American classics and of inspiring an adventurous and spirited lifestyle, this year. To herald this momentous occasion, the brand has launched a special edition line - ‘Newport’ staying true to its American roots & maritime heritage as well as a distinct sense of timelessness – clothes that are bold and fun, yet highly functional. The fall incarnation of the collection made its debut on the runway during the recently concluded New York Fashion Week. Key pieces include fur-trimmed technical parkas, nautical utility leather jackets, hand-knit cashmere fisherman sweaters, slim brushed cargos and slim wool knit pants.

Founded in 1983, Nautica has evolved from a collection of six men’s outerwear pieces to a lifestyle brand offering apparel and accessories for men as well as women and kids. Today, it is known to be one of the most important American brands throughout the world and a true leader in a range of lifestyle categories.

The coastal community of Newport, Rhode Island and its famous harbor has been the inspiration of Nautica’s 30th anniversary line. The pieces are classic Nautica, grounded in navy and white, with red trimming and graphic detail with performance - driven features that take function to the next level. For fall, the designs remain modern interpretations of vintage sailing pieces.

About Nautica:
Nautica is a modern American classic brand that offers quality, design and value while capturing the essence of an active, adventurous and spirited lifestyle.

Founded in 1983, Nautica has evolved from a collection of men's outerwear to a leading global lifestyle brand with products ranging from men's, women's and children's apparel and accessories to a complete home collection. Over the past two decades, Nautica has become a leading global lifestyle brand. Today, Nautica is available in more than 64 countries with over 200 Nautica branded stores worldwide.

In India, Nautica has its presence across Delhi, Mumbai, Bangalore, Kolkata, Pune, Ahmedabad, Gurgaon, Amritsar, Ludhiana, Chandigarh, Jalandhar and Jammu. The product lines for the Indian market comprise of menswear, womenswear and accessories.

As water is the foundation and inspiration of the Nautica brand, in 2009, Nautica became the largest corporate sponsor of Oceana, a global ocean conservation organization, and vowed to support its mission to protect the world's oceans. Internationally Nautica is also the title sponsor of three triathlons such as the Nautica New York City Triathlon, the Nautica Malibu Triathlon and the Nautica South Beach Triathlon. These partnerships reaffirm the brand’s heritage in sailing.

About Arvind Lifestyle Brands Ltd:
Arvind Lifestyle Brands Ltd is a subsidiary of Arvind Ltd which is India’s largest integrated textile player and is one of the oldest and most respected groups in the Textile Business in India.  Arvind is also one of the largest producers of denim fabrics and is supplier to a large number of fashion brands in the world.  Arvind Lifestyle Brands Ltd has been a pioneer in brining international brands to India and first brought Arrow to India in the year 1993. Arvind Lifestyle Brand Ltd has licensing relationships with many international Brands including Gant, Arrow, Izod, Energie, US Polo Association, Elle, Cherokee, Mossimo and Geoffrey Beene.  Arvind also has a portfolio of 12 of its own brands. Arvind has a JV with Tommy Hilfiger for the Tommy Hilfiger business in India.  It also runs India’s largest value retail chain, Megamart.
Arvind’s pursuit of multi-brand, multi-price point and multi-channel strategy over the last 5 years has paid rich dividend and has grown the business at a CAGR of 38%.  Arvind is the only company in the fashion industry which has presence from Value to the Bridge to Luxury Segments.
Arvind is targeting revenues of Rs 5000 crs from its brands & retail businesses in the next 5 years by strongly leveraging its strengths in production, marketing and distribution.  While Rs 3000 cr would come from growing the business organically at a CAGR of 20%, the rest would come through acquisitions, new brands launches and JVs.  The acquisition of the business operations of Debenhams, Next &Nautica is the first step in our inorganic growth strategy to cross the Rs 2000 cr revenue mark in the next 5 years.
The company also has one of the strongest distribution networks in Indian apparel sector with over 1.3 million square feet of retail space available pan-India to its brands across 730 retail stores spread over 150 towns. This is in addition to Arvind Lifestyle Brands international doors in the Middle East and South Africa.