
With the launch of six exciting notebooks, Hewlett-Packard India - the country’s leading PC brand – is set to cheer its customers. Strengthening HP’s leadership further in the field of mobility, the new products provide Indian consumers with the unmatched combination of unprecedented technology, style, service, information and insight across lifestyle and business computing segments. HP is the leader and the pioneer in the Lifestyle Computing space and has been creating relevant offerings for the ever changing consumer preferences.
HP India continues to innovate the world of PCs for its customers with its brilliant ongoing innings, showcasing sheer class and form by launching the six new exciting models: the dv2 series, dv3 series, dv6 series, HP Mini 110 series, CQ 610 series and the HP Pro Book.
Speaking at the launch, Ravi Swaminathan, President – Personal Systems Group, HP India, said, “HP has maintained clear leadership in the Indian PC space quarter-on-quarter. Apart from the superior technological edge, HP and Compaq’s strong focus on chic design and performance has been its unique selling quotient. When we look at today's market for portable devices, it's about development of a continuum of devices that meet consumers' unique needs, whether for personal or business use.”
HP India continues to be the market leader (according to IDC’s India Quarterly PC Tracker for 1Q 2009) with an overall share of 18.2% in terms of unit shipments in the Client PC segment - Notebooks and Desktops combined. HP has been numero uno in the India PC market consistently every quarter over the last four years (2005, 2006, 2007 and 2008).
Go-to-Market Strategy
To further strengthen the leadership with an aggressive ‘Go-to-Market’ strategy, HP India plans to expand its retail footprint across 650 cities and expand the retail partner network to over 4000 by the end of this year. The new range of HP notebook PC’s will be offered to customers through HP’s wide network of exclusive HP stores, multi-brand outlets and large format retailers.
According to Rajiev Grover, Director Mobility Business Unit, Personal Systems Group, HP India, “This new range has been conceptualised after extensive research to offer the best Digital experience and a variety of options to consumers. As the market leader in the Global and Indian PC space, HP continuously works to ensure that its product line appeals to new markets, segments and sub-segments”.
HP’s scores big with its chic shot selection
Cover Drive
HP Mini 110 - Every Fashionistas delight
Geared towards information “snacking” and content enjoyment, the HP Mini 110 is designed to drive an internet-centric experience, perfect for life on the go! The HP Mini 110 will be available with three fashionable imprint finishes; Pink Chic, Black Swirl and White Swirl. Now sneak it into your bag and take it places. Price: Rs 22,990 plus taxes Weight – 1.17 Kgs
Hook
HP Pavilion dv2 - Entertainment on the go!
Get hooked to entertainment like never before. The stylishly sleek but loaded HP Pavilion dv2 Entertainment Notebook PC now delivers even more power and performance. The compact dv2 is packed with exquisite features and capabilities, giving the consumer both a visual treat and premium feel. Inspired by liquid metallic forms, the clean architectural line of this notebook is complemented by the 12.1” LED Backlit Widescreen display and a lustrous glossy chrome finish. Prices starting from Rs 38,490 plus taxes
Weight - 1.64 Kgs
Straight Drive
HP Pavilion dv6 Series Entertainment Notebook PC –
Straight to your heart – cant say no to this beauty. Designed for the tech-savvy, this feature-rich complete entertainment medium is bound to make an impression wherever you go. Invisible controls come alive with glowing luminosity once you power up this striking piece of innovation. Handsomely glazed in the HP Imprint of Espresso Black, this sleek piece of technical wizardry will empower and elevate your mobile lifestyle as you set your future in motion. Prices starting from Rs. 40,990 plus taxes.
Pull
HP Pavilion dv3 Series – The Show Stopper!!
Pull all the attention towards you with the HP Pavilion dv3 Entertainment Notebook PC. Lightweight, sleek HP Espresso Black Imprint and a wide range of features encapsulate the ultimate mobile entertainment that fits easily into your busy schedules and bag. You can watch movies on your 13.3-inch diagonal LED widescreen display with the new 16:9 widescreen panel or keep in touch with your friends and colleagues with the integrated webcam, dual digital microphones and more. Mobile computing and entertainment have never been more enjoyable. Price: Rs 50,990 plus taxes
Sweep
ProBook – Blending Business Chic with Affordability
This beauty will surely sweep you over! The ProBook offers style and substance for business users. The stunning HP ProBook delivers exceptional style and great features that will captivate small and medium business users. The keyboard’s innovative layout provides a visually open and raised keys. Prices starting from Rs. 40,990.
Cut Shot
Compaq 610 Notebook PC – A comfortable fit for every budget
No need to cut corners anymore while buying a notebook! Comfortable for any budget, the Compaq 610 notebook PC helps keep you connected and always on the Go!!! With its attractive design and a starting weight of only 2.49kgs, the Compaq 610 is a perfect computing partner. The 16:9 ratio, 15.6 – inch diagonal LED-backlit high definition widescreen display produces brighter images similar to HDTV and is power efficient than regular LCD screens. Prices starting from Rs. 33,500.
HP India continues to innovate the world of PCs for its customers with its brilliant ongoing innings, showcasing sheer class and form by launching the six new exciting models: the dv2 series, dv3 series, dv6 series, HP Mini 110 series, CQ 610 series and the HP Pro Book.
Speaking at the launch, Ravi Swaminathan, President – Personal Systems Group, HP India, said, “HP has maintained clear leadership in the Indian PC space quarter-on-quarter. Apart from the superior technological edge, HP and Compaq’s strong focus on chic design and performance has been its unique selling quotient. When we look at today's market for portable devices, it's about development of a continuum of devices that meet consumers' unique needs, whether for personal or business use.”
HP India continues to be the market leader (according to IDC’s India Quarterly PC Tracker for 1Q 2009) with an overall share of 18.2% in terms of unit shipments in the Client PC segment - Notebooks and Desktops combined. HP has been numero uno in the India PC market consistently every quarter over the last four years (2005, 2006, 2007 and 2008).
Go-to-Market Strategy
To further strengthen the leadership with an aggressive ‘Go-to-Market’ strategy, HP India plans to expand its retail footprint across 650 cities and expand the retail partner network to over 4000 by the end of this year. The new range of HP notebook PC’s will be offered to customers through HP’s wide network of exclusive HP stores, multi-brand outlets and large format retailers.
According to Rajiev Grover, Director Mobility Business Unit, Personal Systems Group, HP India, “This new range has been conceptualised after extensive research to offer the best Digital experience and a variety of options to consumers. As the market leader in the Global and Indian PC space, HP continuously works to ensure that its product line appeals to new markets, segments and sub-segments”.
HP’s scores big with its chic shot selection
Cover Drive
HP Mini 110 - Every Fashionistas delight
Geared towards information “snacking” and content enjoyment, the HP Mini 110 is designed to drive an internet-centric experience, perfect for life on the go! The HP Mini 110 will be available with three fashionable imprint finishes; Pink Chic, Black Swirl and White Swirl. Now sneak it into your bag and take it places. Price: Rs 22,990 plus taxes Weight – 1.17 Kgs
Hook
HP Pavilion dv2 - Entertainment on the go!
Get hooked to entertainment like never before. The stylishly sleek but loaded HP Pavilion dv2 Entertainment Notebook PC now delivers even more power and performance. The compact dv2 is packed with exquisite features and capabilities, giving the consumer both a visual treat and premium feel. Inspired by liquid metallic forms, the clean architectural line of this notebook is complemented by the 12.1” LED Backlit Widescreen display and a lustrous glossy chrome finish. Prices starting from Rs 38,490 plus taxes
Weight - 1.64 Kgs
Straight Drive
HP Pavilion dv6 Series Entertainment Notebook PC –
Straight to your heart – cant say no to this beauty. Designed for the tech-savvy, this feature-rich complete entertainment medium is bound to make an impression wherever you go. Invisible controls come alive with glowing luminosity once you power up this striking piece of innovation. Handsomely glazed in the HP Imprint of Espresso Black, this sleek piece of technical wizardry will empower and elevate your mobile lifestyle as you set your future in motion. Prices starting from Rs. 40,990 plus taxes.
Pull
HP Pavilion dv3 Series – The Show Stopper!!
Pull all the attention towards you with the HP Pavilion dv3 Entertainment Notebook PC. Lightweight, sleek HP Espresso Black Imprint and a wide range of features encapsulate the ultimate mobile entertainment that fits easily into your busy schedules and bag. You can watch movies on your 13.3-inch diagonal LED widescreen display with the new 16:9 widescreen panel or keep in touch with your friends and colleagues with the integrated webcam, dual digital microphones and more. Mobile computing and entertainment have never been more enjoyable. Price: Rs 50,990 plus taxes
Sweep
ProBook – Blending Business Chic with Affordability
This beauty will surely sweep you over! The ProBook offers style and substance for business users. The stunning HP ProBook delivers exceptional style and great features that will captivate small and medium business users. The keyboard’s innovative layout provides a visually open and raised keys. Prices starting from Rs. 40,990.
Cut Shot
Compaq 610 Notebook PC – A comfortable fit for every budget
No need to cut corners anymore while buying a notebook! Comfortable for any budget, the Compaq 610 notebook PC helps keep you connected and always on the Go!!! With its attractive design and a starting weight of only 2.49kgs, the Compaq 610 is a perfect computing partner. The 16:9 ratio, 15.6 – inch diagonal LED-backlit high definition widescreen display produces brighter images similar to HDTV and is power efficient than regular LCD screens. Prices starting from Rs. 33,500.