Bharti Airtel, Asia’s leading integrated telecom services provider today announced a new add on feature called ‘Special 5’ for its customers.
Announcing the new offer, Mr. Venkatesh V, CEO, Mobile Services, Bharti Airtel Ltd, Karnataka, said, “Our consumer usage analysis indicates that our customers make majority of their calls to a very few numbers which are the most special, near & dear in their lives. Also with increased urbanization and migration from distant parts of the country to the cities, long distance calling has been on the rise everywhere. In long distance calling also we find that customers have maximum usage to their close friends & family and hence to a maximum of five numbers. Special 5 is therefore a very unique initiative from Airtel to enable its customers to stay in touch with the special people in their lives at very special rates.”
A first of its kind, the “Special 5” feature gives the customer the flexibility to choose any five numbers of his / her choice across both local & STD. Hence a customer could have three of his local friends and two of his friends outside his state as his Special 5. The “Special 5” feature empowers Airtel customers to select five Airtel mobile numbers from their friends, family and colleagues and stay in touch with them at unbelievable low rates of 20 paise per minute on local calls and 50 paise per minute on STD calls. This feature is available as an add-on to the customer’s current tariff plans in prepaid. The customer needs to register the five numbers and enjoy the benefits over and above the current tariff benefits enjoyed. In post paid it will be available as exclusive “Special 5” plan.
Prepaid customers can enjoy this benefit by dialing in 12141 and registering their special 5 numbers online through the automated IVR. Post paid customers can send a message "FIVE" to 121 and register on Special 5 plan. ‘Special Five’ features Staying close to Special Five people at Special rates, Lowest STD rates across country and across operators, Opportunity for the customer to reduce his local spends by almost half, Airtel to Airtel local calls at 20p and STD calls at 50p, Total empowerment and flexibility for the customer to change their Special Five group. There would be a daily rental component for each number (Re. 1/- for STD & 50 paise for local Airtel to Airtel mobiles).
Announcing the new offer, Mr. Venkatesh V, CEO, Mobile Services, Bharti Airtel Ltd, Karnataka, said, “Our consumer usage analysis indicates that our customers make majority of their calls to a very few numbers which are the most special, near & dear in their lives. Also with increased urbanization and migration from distant parts of the country to the cities, long distance calling has been on the rise everywhere. In long distance calling also we find that customers have maximum usage to their close friends & family and hence to a maximum of five numbers. Special 5 is therefore a very unique initiative from Airtel to enable its customers to stay in touch with the special people in their lives at very special rates.”
A first of its kind, the “Special 5” feature gives the customer the flexibility to choose any five numbers of his / her choice across both local & STD. Hence a customer could have three of his local friends and two of his friends outside his state as his Special 5. The “Special 5” feature empowers Airtel customers to select five Airtel mobile numbers from their friends, family and colleagues and stay in touch with them at unbelievable low rates of 20 paise per minute on local calls and 50 paise per minute on STD calls. This feature is available as an add-on to the customer’s current tariff plans in prepaid. The customer needs to register the five numbers and enjoy the benefits over and above the current tariff benefits enjoyed. In post paid it will be available as exclusive “Special 5” plan.
Prepaid customers can enjoy this benefit by dialing in 12141 and registering their special 5 numbers online through the automated IVR. Post paid customers can send a message "FIVE" to 121 and register on Special 5 plan. ‘Special Five’ features Staying close to Special Five people at Special rates, Lowest STD rates across country and across operators, Opportunity for the customer to reduce his local spends by almost half, Airtel to Airtel local calls at 20p and STD calls at 50p, Total empowerment and flexibility for the customer to change their Special Five group. There would be a daily rental component for each number (Re. 1/- for STD & 50 paise for local Airtel to Airtel mobiles).
