Tuesday, September 17, 2013

Hindware maintains its position as a brand leader in the Sanitaryware Industry

Hindware maintains its position as a brand leader in the Sanitaryware Industry
Topping the brand charts in India, brand hindware is still going strong after more than five decades, serving the sanitaryware market. In a recent survey conducted by World Consulting & Research Corporation, ‘Hindware’ earned the recognition of being one of Asia’s Most Promising Brands. It earned the distinction of being among the top 40 brands in India and top 200 in Asia.

In an award function held in Dubai, Hindware earned accolades for being the foremost brand in its category.

“Entrepreneurship begins with an eye for detail, the missing piece, a void that can be filled. India in 1963 held many opportunities but the socio-economic and the apathetic nature of sanitation in the country in my view held priority. And, brand hindware was born”, said Mr. R. K. Somany. “Every milestone it earns is a proud moment for me and for all at HSIL. I am pleased to see its good will growing every year and wish WCRC success as well,”added Mr. Somany.
The research for the selection of Asia's Most Promising Brand was conducted in two stages. Brand image, brand trust and brand growth were the benchmarks for both stages. Online voting, editorial weightage, audit questionnaire and jury results were thereafter taken into consideration to earn the recognition.

About HSIL
HSIL Limited is the largest Indian manufacturer of sanitary ware products, with a dominant market share of over 40% in the industry. A business conglomerate today, its journey began in the year 1960. At present, it has three distinct subsidiaries; Building Products, Container Glass and EVOK, a speciality home retail venture.

Recognised by its iconic brand ‘hindware’, which has been in the market for 50 years, HSIL’s brand portfolio has expanded under brand ‘Benelave’, ‘Hindware Art’ and ‘Hindware Italian Collection’, offering premium range products. The luxury brand Queo from Barwood UK is imported and marketed exclusively by HSIL Limited in India.
Apart from being a leader in the sanitaryware segment, AGI, its glass container division too is a dominant player in its segment. In 2008, the company ventured into the speciality home interior space through its retail venture, EVOK with stores across India.