K2 Communications, one of the leading public relations company in India's information technology hub of Bangalore, has spun off its content business to a new company – Purple Hues.
Founded by Shiv Shankar Devraaj, CEO, K2 Communications and Jay Shankar, a veteran journalist, Purple Hues aims to churn out words that are right, relevant and refreshing.
Shiv Shankar Devraaj, Co-founder of Purple Hues, says: “Content is an inevitable part of PR. A new venture focused on content along with the support of highly experience journalists will add value to the clients and help them voice their messages better. Content is the bloodline for corporate communication activities and has been a growing concern for the companies to find quality skill sets in the content industry.”
Jay Shankar, Co-founder of the company says: “Crisp, clear and creative. That's what we want to be as a content provider.”
Preparing financial statements and annual reports for investor relation is a significant activity for every organization. Corporate press releases are a challenge for companies as it is a direct statement and does not involve story telling unlike journalists’ writing. Similarly, brochure writing, newsletters and technical white papers are concerns in content, to communicate with external and internal audience. With an array of writers, who have worked for national newspapers and foreign news agencies, Purple Hues has the expertise to customize and turnaround content quickly and helps its clients meet all these needs within the stipulated deadline.
About Purple Hues
On a breezy afternoon, in India's information technology hub, journalists and public relations professionals met. Coffee didn't come cheap. Neither did anything else. Thoughts flew around. It led to Purple Hues. We plan to set standards in this chaotic world of content. Everyone writes, not with brevity and a sense of purpose. Our ethics are simple. We focus on good content.
At Purple Hues we discuss how best to take your brief forward, from the first word to the last one. We debate on strategy to get the best out of our talent.
Our verticals include telecommunications, automobiles, healthcare and information technology.
For more information, please log into: Purplehues.com
About K2 Communications
K2 Communications Pvt Ltd celebrating a decade in the PR industry, is one of the fastest growing firms in the country. A significant regional player with a strong base in Karnataka, K2 has network of offices in 5 metros (Mumbai, Delhi, Kolkata Chennai & Hyderabad) with its headquarters in Bangalore and reach in 45 cities across India covering Tier 1 and Tier 2 cities.
K2’s Digital Media team have the right solutions in handling B2C clients and adapting social media techniques in creating profiles and using suitable tools for perception management. ATOS SAP Education (formerly known as Siemens Information Technology) has been a client of pride for K2 Digital team. K2’s Digital team has helped senior profiles in managing their online media crisis.
Few of our significant client portfolio include Wipro Corporate, Reliance Communications, Unisys India, Fortis Hospitals, Century Real Estate, Wipro consumer Care & Lighting, BASE, Canadian International School, Global Edge Software, Ipomo Communications, Yodlee Infotech, MicroGraam, Tyco Security solutions, Azim Premji Foundation, Sanovi Technologies, Karnataka Toursim, Akshaya Patra, Think labs & much more.For more information, please log into: k2communications.in
Founded by Shiv Shankar Devraaj, CEO, K2 Communications and Jay Shankar, a veteran journalist, Purple Hues aims to churn out words that are right, relevant and refreshing.
Shiv Shankar Devraaj, Co-founder of Purple Hues, says: “Content is an inevitable part of PR. A new venture focused on content along with the support of highly experience journalists will add value to the clients and help them voice their messages better. Content is the bloodline for corporate communication activities and has been a growing concern for the companies to find quality skill sets in the content industry.”
Jay Shankar, Co-founder of the company says: “Crisp, clear and creative. That's what we want to be as a content provider.”
Preparing financial statements and annual reports for investor relation is a significant activity for every organization. Corporate press releases are a challenge for companies as it is a direct statement and does not involve story telling unlike journalists’ writing. Similarly, brochure writing, newsletters and technical white papers are concerns in content, to communicate with external and internal audience. With an array of writers, who have worked for national newspapers and foreign news agencies, Purple Hues has the expertise to customize and turnaround content quickly and helps its clients meet all these needs within the stipulated deadline.
About Purple Hues
On a breezy afternoon, in India's information technology hub, journalists and public relations professionals met. Coffee didn't come cheap. Neither did anything else. Thoughts flew around. It led to Purple Hues. We plan to set standards in this chaotic world of content. Everyone writes, not with brevity and a sense of purpose. Our ethics are simple. We focus on good content.
At Purple Hues we discuss how best to take your brief forward, from the first word to the last one. We debate on strategy to get the best out of our talent.
Our verticals include telecommunications, automobiles, healthcare and information technology.
For more information, please log into: Purplehues.com
About K2 Communications
K2 Communications Pvt Ltd celebrating a decade in the PR industry, is one of the fastest growing firms in the country. A significant regional player with a strong base in Karnataka, K2 has network of offices in 5 metros (Mumbai, Delhi, Kolkata Chennai & Hyderabad) with its headquarters in Bangalore and reach in 45 cities across India covering Tier 1 and Tier 2 cities.
K2’s Digital Media team have the right solutions in handling B2C clients and adapting social media techniques in creating profiles and using suitable tools for perception management. ATOS SAP Education (formerly known as Siemens Information Technology) has been a client of pride for K2 Digital team. K2’s Digital team has helped senior profiles in managing their online media crisis.
Few of our significant client portfolio include Wipro Corporate, Reliance Communications, Unisys India, Fortis Hospitals, Century Real Estate, Wipro consumer Care & Lighting, BASE, Canadian International School, Global Edge Software, Ipomo Communications, Yodlee Infotech, MicroGraam, Tyco Security solutions, Azim Premji Foundation, Sanovi Technologies, Karnataka Toursim, Akshaya Patra, Think labs & much more.For more information, please log into: k2communications.in
