“Lighting a candle in prayer is a practice that has long been associated with Shrines. For various reasons though, a lot of people find it difficult to make the journey to these Shrines regularly and for every important occasion. The Light a Candle service helps people seek blessings for themselves and their loved ones from wherever they are. This is the first direct to consumer offering from OnMobile, and is a strong case in point of how technology can help enable people, enhance accessibility and reach even in unconventional areas like faith.” said Archana Anand, OnMobile, Director-Information and Entertainment Services.
Keeping in mind the St. Mary’s feast which begins on Aug 28th and the popularity of the festival at the Shrine Basilica of Our Lady of Health Vailankani, the service is being first enabled at Vailankanni followed by the other popular Shrines.
Light a Candle cards will be available at the shrines and 93 other centers across South India in cities like Bangalore, Chennai, Pondicherry, Kodaikanal, Madurai, Trichy, Coimbatore and various other places. Three different card denominations are available: `100 for 10 candles, `50 for 4 candles and `25 for 2 candles. The cards have a 6 month validity period. There are 8 options on the IVR while placing a request for the candles to be lit:
To seek blessings and good health
For personal and professional success
To seek blessings for a special day or occasion
To say thank you for the fulfillment of a prayer
To make a wish and to surrender your worries
To thank and praise Our Holy Mother for her kindness
To pray for the repose of a departed soul
To Dedicate candles and pray for someone you care about
About OnMobile
OnMobile [NSE India: ONMOBILE], headquartered in Bangalore, India, with services in 55 countries, is the leading Value Added Services [VAS] company for Mobile, Landline and Media Service Providers. OnMobile offers an innovative array of products in Mobile Entertainment, Search and Discovery, Data Services and Mobile Social Networking and is a leader in the VAS Managed Services industry. The products span a range of channels including SMS, Voice, Video, WAP, Web, USSD and On-Device Portals, enabling OnMobile’s 92 telecom and media customers to generate high revenues. With over 1834 employees worldwide, OnMobile has offices around the globe, including London, Paris, Madrid, Silicon Valley, Miami and Seattle.
