Kids from the city were tested on the basis of their skill, football knowledge and passion for the game. Hundreds of kids went all in for Brazil today. Adding more excitement to the samba fever was world class cricketer and football fan, Virat Kohli.
Talking about the program, Virat Kohli said, “Brazil is the ultimate stage for football- with incredible energy and passion for the game. I am really excited about the 2014 FIFA World Cup and this is a great opportunity for all the young, football crazy fans to represent India and be a part of what is going to be a historic football event.”
Tushar Goculdas, Brand Director, adidas India added, “Football is at the core of our brand, and our partnership with the FIFA World Cup is part of our rich footballing heritage. The adidas FIFA Fairplay Flag Bearers Program is the most exciting opportunity for young football fans in the country- bringing them close to the action on the pitch and the players they love. adidas is committed to providing such unmatched footballing experiences that will be remembered for a lifetime. We received great response in all three cities and it was extremely encouraging to witness the passion all the kids brought to the field.”
With Bangalore the hunt for the 6 adidas FIFA Fairplay Flag Bearers comes to an end, but marks the beginning of a memorable journey to Brazil for these ultimate football fans.
