The retail industry is accustomed to waves of technology transformation. Retailers now need to adapt to new platforms and to social media in order to make the most of the opportunities they present. BT’s “Retail 2.0 - Next generation retail” report focuses on how “brick and mortar” retailers are becoming as connected as their online counterparts. Going forward, everything in the store and everyone in it will be connected in real-time to create a personalised environment for shoppers and for store associates as well as managers. By using sensors, video, RFID, precise location data and analytic technologies, store managers will have visibility of everyone and everything within the store. The report shows how retailers are investing in innovation and are increasingly mobilising sales associates and digitalising their marketing to enhance the shopping experience.
Whether it is visibility of supply chain, warehouse management, achieving in-store operation efficiencies, improving customer experience, BT’s solutions help solve business and operation issues across the retail value chain. As consumer’s shopping behaviour is going online and mobile, BT is working towards providing seamless integration across online and mobile channels, and into stores, ensuring a smooth multi-channel shopping experience for consumers. BT’s unified communications products ensure efficient collaborations for retailers and provide on-demand training for their employees. Responding to customer requirements, BT recently developed BT Global Trace for the global supply chain. Built on a genuinely global infrastructure, with industrial strength security, service levels and resilience, BT Global Trace is delivered worldwide as a cloud service.
Sudhir Narang, managing director, BT in India, said: “India is a vast and diverse country and therefore faces the obvious challenges of long distances, and a multiplicity of local regulatory regimes that creates challenges in the effective movement, and monitoring of products as they go through complex supply chains to consumers. Therefore there is a need for technology solutions in the retail sector to deliver a great customer experience, efficient operations, with an eye into consumer insights and employee engagement. We are pleased to partner with the Retail Technology Conclave this year and share insights on business models that will enable retailers and suppliers to meet the needs of both customers and shareholders. Our research resulted in an optimistic outlook of majority of retailers about the economic and market scenarios over the next year. We hope and expect a massive uptake of CRM followed by Inventory management and data analytics solutions for effective business outcomes.”
Kumar Rajagopalan, CEO, Retailers Association of India, said, “Retailers in India operate in hyper competitive environments, catering to consumers who are young, smart, more informed and demanding. The market provides immense opportunity for retailers to thrive thanks to the voluminous customer segments; it comes with its own set of challenges that continues to grow in speed, volume, and complexity. We believe implementing best technology to harness the process and organizational objectives would provide a more sustainable action plan. At the conclave this year, we aim to provide a knowledge sharing platform with industry experts who bring in multi-client experience and can recommend appropriate technologies and benchmarked processes to our retail fraternity.”
The Retail Technology Conclave also focused on popular disruptive technologies such as augmented reality, image recognition, smart phones and tablets that are revolutionising the way customer shops today. The conclave brought together a mix of CEOs, MDs and Business Heads who shared their views on the evolving retail landscape in the country and across the world.
Whether it is visibility of supply chain, warehouse management, achieving in-store operation efficiencies, improving customer experience, BT’s solutions help solve business and operation issues across the retail value chain. As consumer’s shopping behaviour is going online and mobile, BT is working towards providing seamless integration across online and mobile channels, and into stores, ensuring a smooth multi-channel shopping experience for consumers. BT’s unified communications products ensure efficient collaborations for retailers and provide on-demand training for their employees. Responding to customer requirements, BT recently developed BT Global Trace for the global supply chain. Built on a genuinely global infrastructure, with industrial strength security, service levels and resilience, BT Global Trace is delivered worldwide as a cloud service.
Sudhir Narang, managing director, BT in India, said: “India is a vast and diverse country and therefore faces the obvious challenges of long distances, and a multiplicity of local regulatory regimes that creates challenges in the effective movement, and monitoring of products as they go through complex supply chains to consumers. Therefore there is a need for technology solutions in the retail sector to deliver a great customer experience, efficient operations, with an eye into consumer insights and employee engagement. We are pleased to partner with the Retail Technology Conclave this year and share insights on business models that will enable retailers and suppliers to meet the needs of both customers and shareholders. Our research resulted in an optimistic outlook of majority of retailers about the economic and market scenarios over the next year. We hope and expect a massive uptake of CRM followed by Inventory management and data analytics solutions for effective business outcomes.”
Kumar Rajagopalan, CEO, Retailers Association of India, said, “Retailers in India operate in hyper competitive environments, catering to consumers who are young, smart, more informed and demanding. The market provides immense opportunity for retailers to thrive thanks to the voluminous customer segments; it comes with its own set of challenges that continues to grow in speed, volume, and complexity. We believe implementing best technology to harness the process and organizational objectives would provide a more sustainable action plan. At the conclave this year, we aim to provide a knowledge sharing platform with industry experts who bring in multi-client experience and can recommend appropriate technologies and benchmarked processes to our retail fraternity.”
The Retail Technology Conclave also focused on popular disruptive technologies such as augmented reality, image recognition, smart phones and tablets that are revolutionising the way customer shops today. The conclave brought together a mix of CEOs, MDs and Business Heads who shared their views on the evolving retail landscape in the country and across the world.
