Bengaluru: Blue Star has introduced a new range of residential water purifiers across various price points with RO, UV, RO+UV and RO+UV+UF technologies. These include models with Immuno Boost Technology which provides alkaline antioxidant water that strengthens the defense mechanism of the human body and helps the body to stay healthy and function perfectly. The purified water with Immuno Boost Technology is abundant in alkaline minerals and hydrogen which help balance the metabolism. It can help in boosting one’s immunity and keeping away from diseases by nourishing the body with clean, wholesome ingredients adding essential minerals, raising the pH and making the water antioxidant.
Blue Star, which completes 75 years of its existence this year, entered into the residential water purifier business in October 2016.This initiative is a part of the Company’s aggressive growth plans to expand its presence in related new product categories. The Company will gradually enhance its range to cover commercial water purification systems as well.
Blue Star expands its range of #water purifiers ; targeting to reach a market share of around 10% of Rs 4200 cr. market in about 3 years pic.twitter.com/DRKp7odUX6— Press Release Watch (@PrReleaseWatch) May 31, 2018
