Wednesday, May 25, 2011

Cricket Attax Bangalore

Topps India Sports & Entertainment Company Pvt Ltd, the world leader in sports and entertainment products targeted at kids and the owner of the brand Cricket Attax – the official trading card game of IPL, today completed the Bangalore leg of the CricketAttax championship. For Ayesha, who won the competition finals played at the M. Chinnawamy Stadium, moments before the clash between the Royal Challengers Bangalore & the Chennai Super Kings, it was a chance of a life time and she could not help radiating the excitement of being crowned the Bangalore CricketAttax champion. The icing on the cake was him being awarded the trophy by Abrar Kazi, RCB Cricketer one of her home team superstars.


After a rigorous round of matches all around the city, four won their way through to reach Landmark, The Forum, Bangalore for the semi finals. The semi finalists seemed to enjoy every moment of competing in presence of an engrossed spectators, store staff and their parents. The two finalists Ayesha and Farhan were then escorted in style to battleground zero, M. Chinnaswamy stadium, where they battled against each other to take away the much anticipated city champion title. It was a fierce battle which the two finalists fought to reach this milestone.



On the occasion of the success of the championship, Mr. Sanjeev Katyal, Head of India operations of Topps said, “I am extremely happy for Ayesha -(WINNER), who has demonstrated exuberant skills and wit in winning the Bangalore leg of the championship. CricketAttax is a game about combining strategy and knowledge whilst enjoying the game. The participants at Bangalore, Chandigarh, Hyderabad, Jaipur & Chennai till date have put up splendid performances and interesting matches, we hope to carry forward the energy and enthusiasm to the upcoming events. I would like to make use of the occasion to convey my best regards to the participants”



Mr. Ashutosh Pandey, COO, Landmark said, “Landmark is an exciting destination for people of all ages including kids and young adults. We are more than a book store; since we believe we are a zone of both information and entertainment. Cricketattax, the official trading card game of IPL, was a splendid opportunity for us to provide these kids with a platform to battle out with each other in this thought-provoking game. While the game was being played all including the customers at the store and the staff had a gala time cheering the contestants.”



The CricketAttax championship is a parallel cricketing event which has been organized by the Topps all over the country with preliminary rounds happening at retail stores pan India and the finals of the competition at various IPL match venues. Cricket Attax trading card game encourages the participants to use their wit, strategizing skills and cricketing knowledge, to battle it out with their individual set of cricketing cards on a Game pitch. The game showcases cards featuring the top 200 players of the IPL T20 tournament. CricketAttax allows kids to choose their players and create a team which allows them to compete with others.