Sun Direct introduces the Best offer plan

Sun Direct, the leading DTH player in South India announces super sporting offers this season. Providing maximum entertainment, Sun Direct becomes the only DTH brand that brings the best of sports and movie channels at an unmatched price. During this season, customers can watch PEPSI IPL 2014 and 2014 FIFA World Cup free on Sony Six with the new connections starting at Rs. 1590 only.
Other offers include:
·         Pay Rs.1590/- and avail 1 month of Cinema + Sports Pack free

·         Pay Rs.1890/- and avail 3 months of Cinema + Sports Pack free

·         Pay Rs.2290/- and avail 6 months of Cinema + Sports Pack free

·         Pay Rs.3390/- and avail 13 months of Cinema + Sports Pack free

In addition to these offers, Sun Direct believes that key growth driver is affordability and innovation. With popular sports channels available in the pack starting at just Rs. 155 as against Rs. 235 charged by other DTH players making it the most economical DTH subscription!  Customers can also save up to Rs. 100 per month compared to other DTH connections and avoid paying hidden charges like recording and reconnection charges.  Not stopping at this, subscribers can now record their favorite serials and movies at no extra cost on all its SD + and HD + boxes.

Existing customers can also get PEPSI IPL 2014 and 2014 FIFA World cup by opting for long duration recharge. PEPSI IPL 2014 on SONY SIX will be absolutely free with the recharge of Rs.990 and above. PEPSI IPL 2014 & 2014 FIFA World cup on SONY SIX will be free with the recharge of Rs.1900 and above. Also, the existing customers can get PEPSI IPL 2014 on SONY SIX for Rs.46/- as an add-on and can get both PEPSI IPL 2014 & 2014 FIFA World cup on SONY SIX for Rs.88/- only.

This round the clock entertainment pack promising the best services is yet another reaffirmation of the superior value that subscribers can always look forward to from Sun Direct. Additionally, Sun Direct has taken the initiative of opening more than 200 Sun Shine service centers in South India. Sun Direct promises guaranteed service to the customer within 48 hours. Sun Direct also announces a special service hotline number – 0 76010 12345.

Commenting on this offer, Mr. Mahesh Kumar, MD, Sun Direct, said “As innovators in the DTH category, we strive to be unique in every way. By offering PEPSI IPL 2014 and 2014 FIFA World Cup free of cost, subscribers can avail utmost value for their money. We will continue to modify our services to ensure that we are the most preferred DTH brand”.

Sun Direct Provides Enhanced new WEB Experience

 Sun Direct, the leading DTH player in the South has been at the forefront in delivering value for money services. Adding to their plethora of services, Sun Direct has re-designed their website which provides ease of usage. Customers can log on to www.sundirect.in to get updates about on-going offers, new connections and recharge options.

With the revamped website, Sun Direct goes a step closer to users by offering them quick and intuitive access to all the packages. The redesigned website alsoenables users to skim through the range of packages available and helps them to select best packages for their taste. Not stopping at this, the website alsofeatures the content available on HD channels.

Sun Direct has enhanced the look and feel of the new website. Now subscribers can also use the ‘My Account’ page to add any channels of their interest which is available in Sun Direct in just few clicks. The website has more intuitive user-focused design that presents the important information in one place.

Commenting on this initiative Mr. Mahesh Kumar, Managing Director of Sun Direct, said “The revamped website is a part of our on-going effort to make TV viewing, a truly personal and enhancing experience. We are on a constant drive to provide better services and achieve higher level of customer satisfaction”.

About Sun Direct:
Sun Direct is one of the leading DTH players in the country with a current subscriber base over 9 million.  Sun Direct has the best offering of south regional channels and provides best value for money with world class entertainment. Sun Direct, now also offers the best of Movies & Sports with the new  Cinema + Sports packs which boasts of 4 popular sports channels and  nonstop movie services in the 4 south Indian languages .   Furthermore, Sun Direct offers unlimited video recording on all its SD + and HD connections at no extra cost. Sun Direct value for money pricing, attractive bundling of products and services that appeal to every segment of the customer chain makes it a category leader in the DTH industry. The Brand Equity, Most Trusted Brands Survey, has also named Sun Direct as one of the top 50 service brands in India.

SUN Direct takes a leap in Customer Service with an Advanced WEB PORTAL

Sun Direct, a leading DTH player in the South has been at the forefront in delivering value for money services. Adding to their latest service, Sun Direct has revamped their customer care portal which provides unbeatable ease of use to existing and new subscribers. Customers of Sun Direct can get set for an all new experience and manage their account by logging on to www.my.sundirect.in  or on the link from the www.sundirect.in site.

The portal has been designed to be user friendly and dedicated to improve the customer care services. It enables the subscribers to search for every TV programme featuring their favorite star/ director in one click and make sure they don’t miss out on anything. Now customers can also use the ‘My Favorite’ page to add the most watched channels. The portal has more intuitive user-focused design that presents the important information in one place.

The revamped portal has an intelligent recommendation engine that learns the subscriber’s preference as they use and ensures they see more of what they like. It also helps to select the best packages for their taste. Other important features like reminder services and social TV shows the customers what their friends are watching. This is an effort to make TV viewing, a truly personal and enhancing experience.

Commenting on this initiative Mr. Mahesh Kumar, Managing Director of Sun Direct, said “With addition of new services, Sun Direct yet again demonstrates in delivering value to our esteemed customers. As innovators in DTH industry we will continue to customize our offerings to suit the needs of viewers”.

The new customer care portal is powered by Whats On India – which is a leading TV guidance company and an EPG / Program guide specialist in India and Overseas markets. The look and feel of the new website remains similar to that of the main website, keeping the design and navigation simplistic.



About Sun Direct:

Sun Direct is one of the leading DTH players in the country with a current subscriber base of close to 9 million.  Sun Direct has the best offering of south regional channels and provides best value for money with world class entertainment. Sun Direct, now also offers the best of Movies & Sports with the new  Cinema + Sports packs which boasts of 4 popular sports channels and  nonstop movie services in the 4 south Indian languages .   Furthermore, Sun Direct offers unlimited video recording on all its SD + and HD connections at no extra cost. Sun Direct value for money pricing, attractive bundling of products and services that appeal to every segment of the customer chain makes it a category leader in the DTH industry

SUN DIRECT LAUNCHES FREEDOM OFFER

On the eve of the “Independence Day” (August 15th), Sun Direct announces a limited period special offer priced at Rs.1947/- for the Cinema + Sports pack valid till 18th August 2013. This subscription comes with 2 months subscription free.
Cinema + sports pack comes at a great value of just Rs. 185/- per month with 130+ channels and cheapest Cinema + sports offering among the DTH Players. This includes a range of sports and entertainment channels, with nonstop movies round the clock. The freedom offer delivers non-stop entertainment value at a very affordable price point. This new pack is sure to address the complete entertainment needs of the entire family with the addition of 4 new popular sports channels ESPN, Star Sports, Star Sports 2 and Star Cricket- at an amazing price point.   Sun Direct has also added ESPN HD and Star Cricket HD as part of their HD offering.  What’s more, customers can now record their favorite serials and movies with Sun Direct offering  video  recording at no extra cost on all its SD + and HD + boxes. With introduction of this offer, Sun Direct wishes all its viewers a very happy Independence Day!

About Sun Direct
Sun Direct is one of the leading DTH players in the country with a current subscriber base of close to 9 million.  Sun Direct has the best offering of south regional channels and provides best value for money with world class entertainment. Sun Direct, now also offers the best of Movies & Sports with the new  Cinema + Sports packs which boasts of 4 popular sports channels and  non stop movie services in the 4 south Indian languages .   Furthermore, Sun Direct offers unlimited video recording on all its SD + and HD connections at no extra cost. Sun Direct value for money pricing, attractive bundling of products and services that appeal to every segment of the customer chain makes it a category leader in the DTH industry.