Showing posts with label Audi India. Show all posts
Showing posts with label Audi India. Show all posts

Friday, March 6, 2015

Aditya Patel to participate in @AudiIN R8 LMS Cup 2015

 

Audi India the leading luxury car manufacturer today announced the participation of the young race talent Aditya Patel in the Audi R8 LMS Cup in Asia this year. Supported by Audi India, JK Tyres, Amante and Jubilant Motorworks the young driver from Chennai will now begin his fourth year with Audi. After some remarkable races last year, he has earned himself a seat in the prestigious championship. The Audi R8 LMS Cup is based in China and also travels to Korea, Japan, Malaysia and Taiwan as a support race to GT Asia and the World Endurance Championship.

Saturday, January 24, 2015

@AudiIN opens its second showroom in #Bengaluru



Audi, the German luxury car manufacturer has recently announced the opening of its second world-class showroom in Bengaluru. This is the third Audi showroom in Karnataka. Based on a unique Central Business District concept, this showroom is the second of its kind in the country after Audi Delhi Central. The showroom was inaugurated by Mr. Joe King, Head, Audi India and Mr. K. Subramaniam, CEO Audi Bengaluru Central. The entire Audi model range in India will be available at Audi Bengaluru Central showroom.

Tuesday, December 9, 2014

#Audi India (@AudiIN) concludes fourth edition of the Audi National Twin Cup



The fourth edition of the Audi Twin Cup saw participation from 279 dealer technicians and service advisors from across Audi dealerships in India. Six technical and six service teams from 93 participating teams made it to the exciting finals held over two days and competed for the championship title. The team from Audi Ludhiana took top spot in the Technology category and Audi Hyderabad topped in the Service category. Mr. Joe King, Head, Audi India, handed over the Audi Twin Cup trophy for Service to the team from Audi Hyderabad, while Mr. Alexis Joseph, Head – After Sales, Audi India, handed over the trophy to Audi Ludhiana for Technology.

Sunday, September 21, 2014

Launch of #Audi 2015 Autumn Collection with #KatrinaKaif

Launch of the Audi 2015 Autumn Collection brought together glitterati of Mumbai and Bollywood diva Katrina Kaif and designer Varun Bahl who showcased a collection inspired by the German luxury car brand.
“Luxury and style are synonymous with the Audi brand. Our connection with fashion is therefore logical and natural. Fashion is all about being on the cutting edge. With the Audi 2015 Autumn Collection we are putting our best fashionable foot forward. Varun Bahl’s breath-taking designs, inspired by our cars perfectly complement our stunning Autumn Collection. As the number one luxury car brand in India, it has been our constant endeavor to introduce exciting cars that set new standards in sportiness, progressiveness and sophistication.


The Audi 2015 Autumn Collection is a celebration of these core values and reinforces our philosophy ‘Vorsprung durch Technik’,” said Mr. Joe King, Head, Audi India.
The line-up that graced the ramp, included the sporty Audi A3 and Audi A4 Premium Sport, the progressive Audi Q3 Dynamic and Audi Q7 Technology Sport, and the sophisticated Audi A6 and Audi A8 followed by the showstoppers Audi R8 spyder and Audi RS 7 Sportback.
With its 2015 Autumn Collection, Audi inducts 5 new cars and 15 top trends across its range. These include the Audi Q3 Dynamic which now also features Audi drive select, the Audi Q7 Technology with a new Sports Style package, Audi A6 S Line, Audi A4 Premium Sport with Black Style Package among others. Audi further enhances its performance range with cutting edge features like flat bottomed steering wheel, sports suspension and a range of customizations to excite Audi enthusiasts. The Audi 2015 Autumn Collection is now available across all Audi dealerships.

Thursday, September 11, 2014

#Audi Q3 expands its range-introduces Audi Q3 Dynamic



Audi, the German luxury car manufacturer, today announced the launch of the Audi Q3 Dynamic with Audi Drive Select in the Indian market. The Audi Q3 is the largest selling luxury SUV in India and this new addition will further strengthen the brand’s dominance in the luxury SUV segment. Loaded with exciting new features and priced at INR 38,40,000/- (ex-showroom Mumbai), the Audi Q3 Dynamic is available for sale across all dealerships in India. The Audi Q3 range in India starts at INR 25,49,000/- .

“The Audi Q3 is the only true compact luxury SUV in India which offers quattro® all-wheel drive. The legendry quattro® technology not only adds to the off-road capability of the car but also provides more traction and enhances driving pleasure. The Audi Q3 Dynamic with Audi Drive Select is yet another example of our customer centric approach. We have further fine-tuned the suspension to meet Indian road conditions and offer the right balance between ride and comfort. With this new top of the line Audi Q3, we are further enhancing the appeal of one of the most successful SUVs in the Indian market. We are convinced that the Audi Q3 Dynamic will be a similar runaway success as the Audi Q3 in 2012 and will play a key role in our growth this year,” said Mr. Joe King, Head, Audi India.

Audi Q3 Dynamic has upped the ante to a completely new level. With Audi Drive Select, the customer now has the option of choosing from three different modes – Comfort, Dynamic and Auto for that true SUV experience. The all new dynamic suspension for rough road conditions, clear lens tail lamps, 17” alloy wheels, off-road style package, panoramic sunroof, roomy interior, sporty exterior, exemplary workmanship and quattro® all-wheel drive makes this SUV stand out amongst competitors. Audi Drive Select will be standard in two of the three grades.

Key Highlights:-

·         Dynamic comfort suspension for rough road conditions, clear lens tail lamps, 17” alloy wheels, off-road style package and a panoramic sunroof offered as standard

·         The SUV will be available in new exterior colours – Florett Silver, Mythos Black and Monsoon Grey

·         “The Audi Q3 Dynamic with Audi Drive Select, the flagship of the    Audi Q3 range in India, further enhances the appeal and driving dynamics of one of the most successful SUVs in the Indian market” -  Mr. Joe King, Head, Audi India

·         Audi Q3 range in India starts at INR 25,49,000/- and Audi Q3 Dynamic is priced at INR 38,40,000/- ex-showroom Mumbai

Monday, June 9, 2014

All new Audi A8L is priced at Rs. 1.16 crore (ex-showroom Bangalore)

All new Audi A8
Audi, the German luxury car manufacturer announced the launch of its successful flagship - the newly  updated Audi A8L in Bangalore recently. Offering superior design, hand-built quality, lightweight construction and an abundance of high-end technologies, the new Audi A8L is priced at INR 11,551,000  for ex-showroom Bangalore.
"Audi India was the first luxury car manufacturer in India to cross the 10,000 sales mark in not just the calendar year but also in the financial year. This double achievement of selling more than 10000 units in a single financial year and in a calendar year validates the strength and stature that the brand has achieved in India. 2014 shall continue to be landmark year for Audi in India in terms of initiatives on the product and network front. With the launch of the new Audi A8L, I am confident that we will further consolidate our leadership position in the market. The new Audi A8L offers luxury connoisseurs in India excellent comfort, superb craftsmanship, strict lightweight construction and a broad portfolio of high-end technologies which truly reflect brand's philosophy of Vorsprung durch Technik," said Mr. Joe King, Head, Audi India.

Sunday, May 4, 2014

#Audi introduces new Audi A8L in India with #Hollywood Actor #NicolasCage

Audi, the German luxury car manufacturer, today announced the launch of its successful flagship – the new Audi A8L which has been exhaustively updated. Offering superior design, hand-built quality, lightweight construction and an abundance of high-end technologies, the new Audi A8L is priced at INR 11,295,000 for  ex-showroom Delhi and INR 11,143,000 for ex-showroom Maharashtra, and is available at all Audi dealerships across India.

“Audi India was the first luxury car manufacturer in India to cross the 10,000 sales mark in not just the calendar year but also in the financial year. This double achievement of selling more than 10000 units in a single financial year and in a calendar year validates the strength and stature that the brand has achieved in India. 2014 shall continue to be landmark year for Audi in India in terms of initiatives on the product and network front. With the launch of the new Audi A8L, I am confident that we will further consolidate our leadership position in the market. The new Audi A8L offers luxury connoisseurs in India excellent comfort, superb craftsmanship, strict lightweight construction and a broad portfolio of high-end technologies which truly reflect brand’s philosophy of Vorsprung durch Technik,” said Mr. Joe King, Head, Audi India.


Highlights:

·         Close to ‘Infinite’ Customization Options- more than 100 exterior colors, 23 interior leather colors and 12 wooden inlays

·         First and only car in its segment with innovative Matrix LED headlights delivering close to 1.0 billion illumination configurations

·         Engine lineup includes one TFSI and two TDI units

·         The AudiA8 4.2 TDIq, with the power of 385 hp is ‘the Most Powerful Diesel Car in India’

·         Available in India with prices starting at INR 11,295,000 for ex-showroom Delhi and INR 11,143,000 for ex-showroom Maharashtra

Monday, April 21, 2014

Audi India inaugurates country’s largest pre-owned luxury car showroom in Gurgaon

Audi India inaugurates country’s largest pre-owned luxury car showroom in Gurgaon
Audi, the German luxury car manufacturer, inaugurated its largest pre-owned luxury car showroom - Audi Approved: plus program in India – a 26,000 sq. ft. expanse with 33 car display at Gurgaon. A first of its kind in the country, this world-class showroom has been built to meet the growing demand across Delhi-NCR for quality pre-owned luxury cars. Audi Approved: plus program will have eight dedicated dealerships across the country apart from regular Audi dealerships which will include Gurgaon, Delhi West, Delhi South, Noida, Ahmedabad, Kolkata, Bangalore and Chennai.


“With the rising income and increase in aspiration, the demand for pre-owned luxury cars has witnessed a significant increase. In future, we will look to start Audi Approved: plus in markets where Audi has a car park of more than 1000 cars. Audi Approved: plus program is the perfect solution for all those Audi enthusiasts who want to upgrade and own the sportiness, sophistication and progressiveness that Audi vehicles stand for. We will have dedicated Audi Approved: plus showrooms in different regions across the country to make pre-owned luxury car buying experience easier and affordable,” said Mr. Joe King, Head, Audi India.

He further added, “We are proud to announce the opening of the largest pre-owned luxury car showroom in India– Audi Approved: plus Gurgaon. The achievements of Audi Gurgaon have been commendable in the area of new car sales and we are confident that they will do an incredible job with this new venture as well. Audi Approved: plus is the perfect opportunity for Audi fans in Delhi-NCR to upgrade and join the Audi family. For many future buyers, an Approved: plus Audi will be their first Audi and we are confident that Audi Gurgaon will give them an exemplary car buying experience at this new showroom. Every car is put through a rigorous program by highly trained Audi engineers followed by thorough 110 multi-point checks. The vehicles are technically conditioned to Audi standards, thus ‘free of defects’.”

With its progressive bistro concept and state-of-the-art interiors, lighting and technology, Audi Approved: plus Gurgaon will set new benchmarks in the pre-owned luxury car market. This pre-owned luxury car showroomwill provide the same luxury buying experience to the used car customers. It will guarantee the quality that customers expect from Audi.

With more than 110 multi-point checks, the vehicles undergo mechanical, bodywork, interior and electrical inspections, as well as a full road-test. If any of the multi-point checks highlight any irregularities, the vehicle is reconditioned with Audi Genuine Parts before it is offered for sale. The Audi Approved: plus program also offers customers the benefit of a two-year warranty and 24 hours Audi Roadside Assistance. The program also offers additional benefits of financing and insurance. Moreover, with a wide range of luxury cars, the program will enable customers to find and finally own their dream car.


Continuing its success story, Audi India became the first luxury car manufacturer in India to sell more than 10,000 units in a single financial year. The company had earlier created history by becoming the first-ever luxury car manufacturer to achieve the same feat in calendar year 2013. The brand with the four rings crossed this momentous milestone by registering a sale of 10126 units in the period April 2013 – March 2014, (April 2012 – March 2013: 9350 units). Audi India also registered a sale of 2740 units in the period January – March 2014 (January – March 2013: 2616 units).



The Audi model range in India includes the Audi A4, Audi A6, Audi A7 Sportback, Audi A8L, Audi Q3 S, Audi Q3, Audi Q5, Audi Q7, Audi S4, Audi S6, Audi RS 5 Coupé, Audi RS 7 Sportback, Audi TT Coupé, the super sports car Audi R8, Audi R8 Spyder and the Audi R8 V10 plus available across the country: in Ahmedabad, Bengaluru, Bhopal, Bhubaneswar, Chandigarh, Chennai, Coimbatore, Delhi Central, Delhi South, Delhi West, Goa, Gurgaon, Hyderabad, Indore, Jaipur, Kanpur, Karnal, Kochi, Kolkata, Lucknow, Ludhiana, Mangalore, Mumbai South, Mumbai West, Nagpur, Nashik, Navi Mumbai, Pune, Raipur, Surat, Udaipur, Vadodara and  Visakhapatnam.

Friday, March 14, 2014

Audi opens world-class showroom in Udaipur

Audi opens world-class showroom in Udaipur
Audi, the German luxury car manufacturer today opened Audi Udaipur, its second showroom in Rajasthan after Jaipur. The entire Audi India model range will be available for sale in this new showroom. This world-class showroom was inaugurated by Mr. Joe King, Head, Audi India and Mr. Aditya Kasliwal, Managing Director, Audi Udaipur and Audi Jaipur (Kamal Autotech Pvt. Ltd.).

“Audi as a brand resonates the richness and grandeur that Udaipur and Rajasthan stand for. Audi India is the only German luxury car maker to have opened two showrooms in Rajasthan. This reflects our seriousness about the Rajasthan market, which is significant in our growth strategy. We are further sprucing up our efforts to bring our sporty, progressive and sophisticated product line-up, innovative customer-connect initiatives and superior after-sales service closer to our customers in Rajasthan,” said Mr. Joe King, Head, Audi India.

Located on Ahmedabad Road, Audi Udaipur is spread over a total area of 10,000 sq. ft. including the showroom and the service facility. Audi Udaipur has a honeycomb aluminum facade on the exterior with a display area that can showcase the Audi model range available in India. Furthermore, Audi Udaipur will also house an Audi Shop where customers can purchase a variety of Audi branded merchandise.

“The emergence of a more progressive, discerning class of people from smaller cities who understand, value and aspire to own a luxury brand like Audi, are significantly contributing to the transformation of the luxury landscape in India. We are concentrating our efforts at meeting the higher demand of luxury cars from cities like Udaipur and more, which are now, undeniably, the new hubs of luxury,” added Mr. King, Head, Audi India.

“We are excited to continue our association with Audi in Udaipur after a successful partnership with Audi Jaipur. With world-class showrooms in Jaipur and Udaipur, we are confident about consolidating our leadership position in Rajasthan. The opening of this second showroom in the state reiterates, Kamal Autotech Pvt. Ltd’s. constant efforts at bringing to the people of Rajasthan, Audi’s technologically advanced products, services, facility and most importantly the distinct luxury experience that the brand with the four rings is known for globally,” said Mr. Aditya Kasliwal, Managing Director, Audi Udaipur and Audi Jaipur (Kamal Autotech Pvt. Ltd.).


Audi Udaipur will also manage the exclusive Audi service facility located in the same premises. The service facility will have a capacity to service 5 cars per day in a single shift on a total of 3 bays and 1 direct reception along with body shop and paint shop. The technicians at the facility are trained to ensure world-class services to the customers.

Audi India plans to expand its network to 40 dealerships by the end of 2014. The company opened new showrooms in Visakhapatnam and Nashik earlier this year.

The Audi model range in India includes the Audi A4, Audi A6, Audi A7 Sportback, Audi A8L, Audi Q3 S, Audi Q3, Audi Q5, Audi Q7, Audi S4, Audi S6, Audi RS 5 Coupé, Audi RS 7 Sportback, Audi TT Coupé, the super sports car Audi R8, Audi R8 Spyder and the Audi R8 V10 plus available across the country: in Ahmedabad, Bengaluru, Bhopal, Bhubaneswar, Chandigarh, Chennai, Coimbatore, Delhi Central, Delhi South, Delhi West, Goa, Gurgaon, Hyderabad, Indore, Jaipur, Kanpur, Karnal, Kochi, Kolkata, Lucknow, Ludhiana, Mangalore, Mumbai South, Mumbai West, Nagpur, Nashik, NaviMumbai, Pune, Raipur, Surat, Udaipur, Vadodara and Visakhapatnam.

Wednesday, January 15, 2014

Audi India gears up for Auto Expo 2014

Audi India gears up for Auto Expo 2014
Audi, the German luxury car manufacturer, will present an exhilarating line-up of luxury cars and interesting technology concept at the upcoming Auto Expo in February to be held in Greater Noida. The brand with the four rings is set to delight India with products exhibiting technology, design and sportiness. The company will unveil the highly-awaited Audi A3 Sedan, ‘Special Editions’ of Class-leading and Award-winning SUVs - Audi Q3, Audi Q5 and Audi Q7, sporty Audi RS 7 Sportback alongside the athletic Le Mans 2012 winner, Audi R18   e-tron quattro.

The Audi A3 Sedan is a combination of arresting design, visionary technology and luxurious performance, and sets a new benchmark in the category with quality, style and innovation at the forefront.

The recently launched Audi RS 7 Sportback which combines the power of a sportscar along with the elegance of a large, five-door coupé and which boasts of the highest horsepower in the Audi India portfolio will be showcased at the Auto Expo. With its aesthetic design and impressive sportiness, the Audi RS 7 Sportback has established new benchmarks in the performance sportscar segment in India.

With its award winning luxury Q range of SUVs, Audi will also re-iterate its supremacy in this segment in the ‘Land of quattro - India‘. The very popular Audi Q3 along with a much sportier Audi SQ5 and Audi Q7 will also be displayed. The Audi Q3 is a premium SUV in a compact form. It is sporty and efficient as well as versatile and trendy giving a peak in the Q-life of glitz and glamour.
Audi’s presence at the Auto Expo will also be dominated by the display of its sporty performance cars – the recently launched Audi RS 7 Sportback, Audi R8 V10 plus Spyder and Audi R18 e-tron quattro. Combining the power of a sportscar with the elegance of a large, five-door coupé, the Audi RS 7 Sportback boasts of being the most powerful Audi in its existing range in India.

The Audi model range in India includes the Audi A4, Audi A6, Audi A7 Sportback, Audi A8L, Audi Q3, Audi Q3 S Edition, Audi Q5, Audi Q7, Audi S4, Audi S6, Audi RS 5 Coupé, RS 7 Sportback, Audi TT Coupé, the super sportscar Audi R8, Audi R8 Spyder and the Audi R8 V10 plus available across the country: in Ahmedabad, Bengaluru, Bhopal, Bhubaneswar, Chandigarh, Chennai, Coimbatore, Delhi Central, Delhi South, Delhi West, Goa, Gurgaon, Hyderabad, Indore, Jaipur, Kanpur, Karnal, Kochi, Kolkata, Lucknow, Ludhiana, Mangalore, Mumbai South, Mumbai West, Nagpur, Nashik, Navi Mumbai, Pune, Raipur, Surat and Vadodara.


The Audi Group delivered around 1,575,500 cars of the Audi brand to customers in 2013. From January through the end of September 2013 the Company posted revenue of €37 billion and an operating profit of    €3.74 billion. The Audi Group is globally present in more than 100 markets and produces vehicles in Ingolstadt and Neckarsulm (Germany), GyÅ‘r (Hungary), Brussels (Belgium), Bratislava (Slovakia), Martorell (Spain), Kaluga (Russia), Aurangabad (India), Changchun (China) and Jakarta (Indonesia). The brand with four rings produces cars also in Foshan (China) since December 2013, in 2015 in São José dos Pinhais (Brazil) and 2016 in San José Chiapa (Mexico). AUDI AG’s wholly owned subsidiaries include quattro GmbH (Neckarsulm), Automobili Lamborghini S.p.A. (Sant’Agata Bolognese, Italy) and the sports motorcycle manufacturer Ducati Motor Holding S.p.A. (Bologna, Italy). The Group currently employs almost 73,000 people worldwide, including around 50,000 in Germany. Total investment of around €22 billion is planned from 2014 to 2018 – mainly in new products and sustainable technologies.

Monday, January 6, 2014

The most powerful Audi in India: sporty spearhead Audi RS 7 Sportback unleashed

The most powerful Audi in India
Audi, the German luxury car manufacturer, introduced its sporty spearhead Audi RS 7 Sportback today in India. Combining the power of a sportscar with the elegance of a large, five-door coupé, the Audi RS 7 Sportback boasts of being the most powerful Audi in its existing range in India and is priced at INR 12,856,000 (ex-showroom Mumbai). This powerful biturbo V8 was unveiled by Mr. Joe King, Head, Audi India and is available at all Audi dealerships across India.

“We started the year with the historic achievement of becoming the first-ever luxury car manufacturer to achieve sales of 10,000 units in a year, and now we follow it up with another momentous step - introduction of the most powerful Audi model from our product range - Audi RS 7 Sportback in India. Embodying our philosophy of “Vorsprung durch Technik”, the Audi RS 7 Sportback is Audi’s superlative illustration of sportiness, progressiveness and sophistication- combining the strengths of a large, five-door coupé and a sportscar.  After the overwhelming response to our Audi RS 5 which further boosted our leadership in the luxury sportscar segment in India, we are confident that the Audi RS 7 Sportback with its aesthetic design and impressive sportiness would establish new benchmarks in the performance sportscar segment in India.” said          Mr. Joe King, Head, Audi India.

The abbreviation “RS” represents many things: the most powerful engine within a model line, quattro permanent all-wheel drive, the pinnacle of dynamic performance, an understated look and comprehensive everyday practicality.

The Audi RS 7 Sportback, the latest model from quattro GmbH, combines the power of a sports car with the elegance of a large, five-door coupé. The sprint from 0 to 100 km/h (62.14 mph) takes just 3.9 seconds; an option enables a top speed of 305 km/h (189.52 mph). Despite the supreme power of the biturbo V8, which produces 412 kW (560 hp), the Audi RS 7 Sportback consumes on average just 9.8 liters of fuel per 100 kilometers (24.00 US mpg).

Specific details on the exterior of the five-door coupé- the distinctively styled bumpers, the partly tinted LED headlights, the high-gloss black honeycomb grill, the add-on parts in matt aluminum and the flared sills, set sporty accents. The inside story of the Audi RS 7 Sportback reveals true and effortless luxury. The salient element is the “wrap-around” – an arched, horizontal line below the windshield.

Thanks to Audi’s lightweight construction technology, the RS 7 Sportback sets new standards with its low weight. A hybrid aluminum design, it weighs roughly 15 percent less than a comparable all-steel body. The quattro permanent all-wheel drive system gives a decisive advantage in traction and driving safety. At its heart is a newly developed center differential with a high locking rate. The Audi RS 7 Sportback is one of the first RS models from Audi to come standard with a specifically tuned air suspension.

”With LED headlights and rear-lights, RS-specific driver information system with shift light, MMI navigation plus with MMI touch and BOSE sound system standard and numerous innovative assistance systems available as options, Audi RS 7 Sportback will thoroughly delight our customers and auto enthusiasts.” added Mr. King.

Saturday, January 4, 2014

Audi India sold 10000 luxury cars in one year

Audi India sold 10000 luxury cars in one year
Audi, the German luxury car manufacturer, has made history by becoming the first-ever luxury car manufacturer in India to sell more than 10000 units in a single year. The brand with the four rings crossed this historic milestone by registering a sale of 10002 units in the period January – December 2013, a growth of 11 percent (January – December 2012: 9003 units).

December 2013 was a landmark month with bookings of more than 1340 units - highest ever bookings in a month in India. However certain supply constraints have resulted in delayed delivery of 450 odd vehicles to January 2014. As a goodwill gesture Audi India is providing these customers with the price protection and will be delivering these cars in January 2014 with December 2013 prices.

“Audi has emerged as a winning brand by closing the year on a record-making note with 10002 units sold in a single year in India. The credit for this historic achievement lies with our customers, dealers and the team. They have loved, supported and encouraged us all the way to this accomplishment. Every single year Audi is creating history in India and getting deeply etched into the minds of Audi fans and enthusiasts. For us customer experience and customer loyalty is priceless and as a continuous commitment to enrich it, we will roll-out a gamut of initiatives including various after-sales programmes, which will be our main area of focus in 2014. We are resolute as we enter a new year that we will also make 2014 a landmark year for us in terms of new achievements and memorable highlights in enhancing customer delight,” said Mr. Joe King, Head, Audi India.

Audi continues to be the market leader in the luxury SUV segment in India with Audi Q3, Audi Q3 S Edition, Audi Q5 and Audi Q7. Audi is also the market leader in the sports car segment with Audi S4, Audi S6, Audi RS 5 Coupé, Audi TT Coupé, the super sports car Audi R8, Audi R8 Spyder and the Audi R8 V10.

“2013 was a stellar year for Audi in India in terms of growth, expansion and performance. Our strong leadership is a result of our diverse product portfolio, network expansion, unique marketing activities and after-sales service at par with global standards. In 2013, we ventured into new grounds with our unique customer connect initiatives- Q drive, R drive and Multicity drives  reaching to tier 2 and tier 3 cities to bring the luxury of our cars closer to our discerning customers. The resonance and acceptance of our brand in India among customers and enthusiasts is tremendous and we look forward to continue our impressive performance in 2014.” added Mr. King.


The Audi model range in India includes the Audi A4, Audi A6, Audi A7 Sportback, Audi A8L, Audi Q3, Audi Q3 S Edition, Audi Q5, Audi Q7, Audi S4, Audi S6, Audi RS 5 Coupé, Audi TT Coupé, the super sports car Audi R8, Audi R8 Spyder and the Audi R8 V10 plus available across the country: in Ahmedabad, Bengaluru, Bhopal, Bhubaneswar, Chandigarh, Chennai, Coimbatore, Delhi Central, Delhi South, Delhi West, Goa, Gurgaon, Hyderabad, Indore, Jaipur, Kanpur, Karnal, Kochi, Kolkata, Lucknow, Ludhiana, Mangalore, Mumbai South, Mumbai West, Nagpur, Navi Mumbai, Pune, Raipur, Surat and Vadodara.


 In 2012, the Audi Group delivered 1,455,123 cars of the Audi brand to its customers, generated revenue of €48.8 billion and achieved an operating profit of €5.4 billion. The Audi Group is globally present in more than 100 markets and produces vehicles in Ingolstadt and Neckarsulm (Germany), GyÅ‘r (Hungary), Brussels (Belgium), Bratislava (Slovakia), Martorell (Spain), Kaluga (Russia), Aurangabad (India), Changchun (China) and Jakarta (Indonesia). The brand with four rings will produce cars also inFoshan (China) as of late 2013, in 2015 in São José dos Pinhais (Brazil) and 2016 in San José Chiapa (Mexico). AUDI AG’s wholly owned subsidiaries include quattro GmbH (Neckarsulm), Automobili Lamborghini S.p.A. (Sant’Agata Bolognese, Italy) and the sports motorcycle manufacturer Ducati Motor Holding S.p.A. (Bologna, Italy). The Group currently employs more than 70,000 people worldwide, including around 50,000 in Germany. Total investment of approximately €11 billion is planned by 2015 – mainly in new products and sustainable technologies.

Thursday, November 28, 2013

Audi announces price increase on its model range in India

Audi announces price increase on its model range in India
Audi, the German luxury car manufacturer, today announced an increase in price across its model range available in India. The increase would range from 3 to 5 percent, effective January 1, 2014.

“While Audi has exhibited strong sales performance in 2013, the overall market scenario has remained challenging. Various economic factors have put pressure on our business model and resulted in the necessity to increase our prices. Continuing our focus on the customer, we have ensured that the impact is as minimal as possible. Additionally, we are offering the customers customized and innovative finance options from Audi Finance which will make their purchase more attractive”, said Mr. Joe King, Head, Audi India.

Audi closed yet another record month in India with a sale of 1002 units in October 2013, a growth of 17.8 percent (October 2012: 850 cars). Sales for the period January – October 2013 stood at 8393 units, a growth of 15.4 percent (January – October 2012: 7267 units).

Audi India plans to expand its network to 34 dealerships by the end of 2013 from its existing 30 centers. The company opened new showrooms in Mumbai South, Lucknow, Bhubaneswar, Delhi Central, Karnal and Vadodara earlier this year. Last year also saw the opening of world-class Audi showrooms in Raipur, Kanpur, Goa, Navi Mumbai, Coimbatore, Delhi West, Nagpur and Bhopal. Further developments include Visakhapatnam and Noida among others.

The Audi model range in India includes the Audi A4, Audi A6, Audi A7 Sportback, Audi A8L, Audi Q3, Audi Q3 S Edition, Audi Q5, Audi Q7, Audi S4, Audi S6, Audi RS 5 Coupé, Audi TT Coupé, the super sports car Audi R8, Audi R8 Spyder and the Audi R8 V10 plus available across the country: in Ahmedabad, Bengaluru, Bhopal, Bhubaneswar, Chandigarh, Chennai, Coimbatore, Delhi Central, Delhi South, Delhi West, Goa, Gurgaon, Hyderabad, Indore, Jaipur, Kanpur, Karnal, Kochi, Kolkata, Ludhiana, Lucknow, Mangalore, Mumbai West, Mumbai South, Nagpur, Navi Mumbai, Pune, Raipur, Surat and Vadodara

Tuesday, September 10, 2013

More composed than ever – the new Audi A8

More composed than ever – the new Audi A8
Superior design, hand-built quality, systematic lightweight construction and an abundance of high-end technologies: Audi presents the comprehensively updated A8, its successful flagship, at the IAA in Frankfurt am Main. The engine lineup has once again become more powerful and efficient; new assistance systems and the innovative Matrix LED headlights make driving more composed than ever.

 The A8 makes Audi among the innovation leaders in the worldwide luxury segment, the most demanding automobile category. One great strength of the big sedan is its low weight. The Audi A8 3.0 TFSI with the normal wheelbase has a curb weight of just 1,830 kilograms (4,034.46 lb) – best-in-class for models with all-wheel drive.


The key factor in its lightweight construction is the body, which except for the
B-pillars is made entirely of aluminum. An Audi Space Frame (ASF) design, it tips the scales at just 231 kilograms (509.27 lb), roughly 40 percent less than a comparable steel construction. The ASF body also makes it possible to reduce weight in many other areas, from the brakes to the fuel tank.

Length (5.14 meters [16.86 ft]), wheelbase (2.99 meters [9.81 ft]), width
(1.95 meters [6.40 ft]) and height (1.46 meters [4.79 ft]) remain unchanged, giving the Audi A8 the sportiest look in the segment. The A8 L gains an additional
13 centimeters (5.12 in) in both length and wheelbase. Equipped with a TDI engine, both body variants have a drag coefficient of just 0.26. This same figure with a TFSI engine is 0.27.

In updating the A8, Audi paid great attention to the acoustics. Additional noise damping measures reduce the already low interior noise level even further. The trunk now has a maximum of 520 liters (18.36 cubic feet) and can be loaded substantially better thanks to the altered layout. The optional power trunk closing assist means that the entire car can be locked at the touch of a button.
Dynamic, yet harmoniously elegant – the big sedan's design has become even more expressive. The engine hood, the single-frame grille and the front bumper are even more sculptured and precise; the lower edge of the headlights is straight. In the German market, LED headlights are standard in all models with a V8 engine.


Audi also offers the headlights with optional Matrix LED technology, which sets new benchmarks with respect to design and technology. With these headlights, the high-beam unit is made up of 25 individual segments. The small light-emitting diodes, which work in conjunction with lenses and reflectors connected in series, are activated and deactivated or dimmed individually according to the situation. This enables the system to react precisely to other cars, which it recognizes using a camera, and always illuminate the road brightly. Additional features of the new headlights are the intelligent cornering light, new-look daytime running lights and dynamic turn signals.

The LED lights at the rear of the new Audi A8 have also become flatter and are joined together by a continuous chrome strip. In all models except the S8, the redesigned bumper houses two rhomboid tailpipes. Chrome strips in the lower section of the body, fine inserts in the door handles and high-gloss black window frames round out the distinctive features. There is a choice of 12 exterior colors, including five new ones. Wheels are available in sizes up to 21 inches with 275/35-series tires.

The engines: more power with greater efficiency

Besides the S8, A8 L W12 quattro and A8 hybrid models, the new Audi A8 will be offered in the German market with two TFSI gasoline engines and two TDI units.
A package of measures to reduce friction reduce fuel consumption by as much as ten percent, and most engines have also seen an increase in power. All engines already satisfy the requirements of the Euro 6 standard.


Under the hood of the A8 3.0 TFSI quattro is a V6 engine whose mechanical compressor can be deactivated. Power output is now 228 kW (310 hp), an increase of 15 kW (20 hp). The V6 accelerates the standard wheelbase version of the sedan from 0 to 100 km/h (62.14 mph) in 5.7 seconds. Top speed is electronically restricted to 250 km/h (155.34 mph).
It consumes on average 7.8 liters per 100 kilometers (30.16 US mpg), corresponding to 183 grams CO2 per kilometer (294.51 g/mile).



The twin-turbo V8 in the A8 4.0 TFSI quattro now produces 320 kW (435 hp),
11 kW (15 hp) more than before. Key performance data: from 0 to 100 km/h
(62.14 mph) in 4.5 seconds; average fuel consumption 9.1 liters per 100 kilometers (25.85 US mpg), corresponding to 213 grams CO2 per kilometer (342.79 g/mile). The Audi cylinder on demand (COD) system plays a major role in this efficiency by deactivating four of the eight cylinders under part load.



With average fuel consumption of 5.9 liters per 100 kilometers (39.87 US mpg), corresponding to 155 grams CO2 per kilometer (249.45 g/mile), the 3.0 TDI clean diesel set a new record in the all-wheel-drive luxury segment. The V6 diesel engine's output has been bumped up 6 kW (8 hp) to 190 kW (258 hp). It now accelerates the sedan from 0 to 100 km/h (62.14 mph) in 5.9 seconds.



When it comes to torque, the 4.2 TDI clean diesel tops the A8 lineup, delivering 850 Nm (626.93 lb-ft) to the crankshaft. Audi has boosted its output by a whopping 25 kW (34 hp) to 283 kW (385 hp). Equipped with the powerful V8 diesel, the A8 completes the standard sprint in 4.7 seconds, and average fuel consumption is
7.4 liters per 100 kilometers (31.79 US mpg), which corresponds to 194 grams CO2 per kilometer (312.21 g/mile).



Powertrain: tiptronic and quattro

All variants of the model series are equipped with a fast and smooth-shifting,
eight-speed tiptronic. The transmission, which can be controlled electronically using an elegant selector lever as well as paddles on the steering wheel, works in conjunction with the quattro permanent all-wheel drive system. The latter is standard in the A8 series (except for the A8 hybrid). If desired, Audi will combine quattro all-wheel drive with the optional sport differential on the rear axle. The power can then be distributed between the rear wheels as needed for even more agile handling. The sport differential is standard in the S8 and the A8 4.2 TDI clean diesel quattro.




The Audi A8 owes its sporty character in large part to the sophisticated chassis. Axle load distribution is balanced, and all wheel control arms are aluminum. The Audi drive select system, which enables the driver to influence the function of various technical modules such as the steering and the accelerator characteristic, is standard. It also controls the adaptive air suspension with adaptive damping, which adjusts the body's ride height to the speed driven. Audi also offers the air suspension with a sporty setup upon request.



The power steering now uses an efficient electromechanical drive that reduces fuel consumption and also enables the use of numerous assistance systems. The optional dynamic steering varies its ratio with the car's speed. All brake discs are internally vented. Carbon fiber ceramic brake discs are available for V8 models, the S8 and the A8 L W12.



One new component of Audi's lightweight construction technology are the
9J x 20 aluminum-technology wheels. These are based on forged support wheels that are joined via a special process to a ten-spoke design element of high-strength polymer. This technology gives designers the freedom to use large-area, yet three-dimensional designs.



Elegant and airy: the interior

The interior of the Audi flagship enchants with its elegant, airy lines. The instrument panel is lean and low, and below the windshield is a long arc - the wrap-around. Space is generous in every seat. The broad range of options for the front seats includes ventilation and massage functions with five programs and intensities each.



Audi offers electrically adjustable, individual rear seats as an option for the A8 and the A8 L. The A8 L is also available with a continuous, leather-covered center console. Equipped with every available luxury feature, the relaxation seat with electrically adjustable footrest is the first-class solution here.



Among the numerous individual options available for the A8 family are four-zone deluxe automatic air conditioning, the panorama glass roof, convenience key with power door closing assist, privacy windows, a cooler, folding tables and an ionizer to improve air quality.


Audi quality knows no compromise. All of the materials in the new A8 have been carefully chosen and precisely worked. Lovingly executed details document the hand-built character, from the barely visible gaps in the two-piece inlays to the ambient lighting with its adjustable LED light to the seat covers in premium grades of leather. The best of these is the new Unicum leather in nutmeg brown, which is particularly natural-looking, soft and breathable.

A new range of choices for seat coverings, inlays and interior colors is available in many areas. New additions include the woods Fine grain poplar brown-silver and Fine grain ash natural gold-brown, whose fine pores are filled with small amounts of silver and gold, respectively. Audi design selection offers customers an aesthetic pre-selection of exclusive materials and colors for the interior, including sycamore gray, marble gray and vermont brown for the S8. The Audi exclusive range offers an even greater degree of individualization for particularly discerning customers.


As is typical for Audi, the brand's flagship features exemplarily clear controls despite the abundance of functions. The driver information system with color seven-inch display and the eight-inch MMI monitor are standard. If the optional MMI navigation plus is installed, the control element on the center tunnel console includes a touchpad. The MMI touchpad enables the driver to control numerous functions; for example, the navigation destination can be entered by tracing the letters on the pad.


Audi connect including car phone is available as an ideal extension of MMI navigation plus. It connects the new A8 to the Internet via an integrated UMTS module. Thanks to the WLAN hotspot, passengers can surf and e-mail freely with their mobile devices. For the driver, the system delivers the tailored online services from Audi connect to the car, including online traffic information with real-time data and navigation with Google Earth and Google Street View.


In the area of multimedia, the Bang & Olufsen Advanced Sound System that sends over 1,400 watts of power to 19 speakers provides for good sound. The rear seat entertainment system for the passengers in the back includes two large displays, Bluetooth headphones and a DVD player, among other things.


The MMI navigation system is closely networked with additional systems on board the Audi A8, including the optional adaptive cruise control with stop&go function. The radar-based cruise control itself is linked with an expanded version of the standard Audi pre sense basic safety system, as is another optional system, Audi side assist. The camera-based speed limit display is also available.

New assistance systems

New assistance systems are making their debuts in the new A8, including Audi active lane assist, which makes slight steering adjustments when necessary, and the park assist system with 360° display, which handles steering when parking. Also new is the head-up display, which is elegantly integrated into the instrument panel and projects important information into the driver's field of vision on the windshield. The night vision assistant detects not only pedestrians, but also larger animals and warns the driver about them.


The new Audi A8 is scheduled to arrive at German dealerships in November. Despite the more generous list of equipment and more powerful engines, prices are increasing only slightly. The new Audi model will be available in Germany starting at 74,500 euros.



Audi A8 L W12 quattro (preliminary data)

The Audi A8 L W12 quattro is equipped with a powerful gasoline engine that is particularly short and lightweight thanks to its W layout. The normally aspirated, 6.3-liter engine produces 368 kW (500 hp), yet is very smooth-running. The sprint from 0 to 100 km/h (62.14 mph) takes just 4.7 seconds. Average fuel consumption is a moderate 11.7 liters per 100 kilometers (20.10 US mpg), which corresponds to 270 grams CO2 per kilometer (434.52 g/mile) and is thus the benchmark for twelve-cylinder sedans. A newly developed COD system is active at low load. It temporarily deactivates the fuel injection and ignition for six of the twelve cylinders.



As the top model in the series, the Audi A8 L W12 quattro is available exclusively with the long wheelbase. Its luxurious features include MMI navigation plus with MMI touch, Audi connect including car phone, LED headlights, power door closing assist, convenience key, four-zone automatic air conditioning, individual rear seats and noise-insulating glazing. An innovative absorber foam in the tires reduces rolling noise.


For the first time Audi is also offering Active Noise Cancellation (ANC) in the W12 so that the top model retains its quiet composure even when the Audi cylinder on demand system is operating in efficient six-cylinder mode.


The A8 Audi exclusive concept is intended for customers looking for something very special. The limited-edition package (50 cars) is available for the
A8 L W12 quattro. Leather from Italian furniture manufacturer Poltrona Frau in the color Agatha cognac dominates the interior. The inlays are made of fine grain olive ash natural silver brown. Its gray-brown shade harmonizes with the granite gray piping on the seats. Audi recommends the color Tierra Del Fuego for the exterior finish.

Thursday, September 5, 2013

Audi India sales record 21 percent growth in August 2013

Audi India sales record 21 percent growth in August 2013
Audi, the German luxury car manufacturer, continues on its growth curve in 2013 even as the market conditions are challenging. The brand with the four rings has registered a sale of 6426 vehicles in January – August 2013 period, a growth of 19 percent (January – August 2012:  5406 cars). The company has sold 875 cars during August 2013, recording a growth of 21 percent (August 2012: 726 cars).

 “Audi has continuously performed well in the first eight months of the year and we look forward to maintain the momentum going forward during the difficult market conditions. We are extremely confident that our exciting products and efficient network will enable us to meet our targets in spite of the current adverse economic sentiments,” said Mr. Joe King, Head, Audi India.

 Joe King was appointed as the Head of Audi India, effective September 1, 2013. He took over from Michael Perschke who moved as Head of Network Strategy and Business Management, international level, at AUDI AG. Joe King moved to Audi India from Audi Australia, where he played an integral role in the Management team of Audi Australia Pty Ltd.

Continuing with its strategy of product expansion, Audi India recently announced the launch of the Audi Q3 S Edition and the launch of Audi Club India, the first dedicated club for Audi owners in India. The company also opened its 3rd showroom in Delhi- Audi Delhi Central in August.

 The Audi model range in India includes the Audi A4, Audi A6, Audi A7 Sportback, Audi A8L, Audi Q3, Audi Q3 S Edition, Audi Q5, Audi Q7, Audi S4, Audi S6, new Audi RS5 Coupé, Audi TT Coupé, the super sports car Audi R8, Audi R8 Spyder and the Audi R8 V10 plus available across the country: in Ahmedabad, Bengaluru, Bhopal, Bhubaneswar, Chandigarh, Chennai, Coimbatore, Delhi Central, Delhi South, Delhi West, Goa, Gurgaon, Hyderabad, Indore, Jaipur, Kanpur, Kochi, Kolkata, Lucknow, Ludhiana, Mumbai South, Mumbai West, Nagpur, Navi Mumbai, Pune, Raipur and Surat.


In 2012, the Audi Group delivered 1,455,123 cars of the Audi brand to its customers, generated revenue of €48.8 billion and achieved an operating profit of €5.4 billion. The Audi Group is globally present in more than 100 markets and produces vehicles in Ingolstadt and Neckarsulm (Germany), GyÅ‘r (Hungary), Brussels (Belgium), Bratislava (Slovakia), Martorell (Spain), Kaluga (Russia), Aurangabad (India), Changchun (China) and Jakarta (Indonesia). The brand with four rings will produce cars also in Foshan (China) as of late 2013 and in San José Chiapa (Mexico) starting in 2016. AUDI AG’s wholly owned subsidiaries include quattro GmbH (Neckarsulm), Automobili Lamborghini S.p.A. (Sant’Agata Bolognese, Italy) and the sports motorcycle manufacturer Ducati Motor Holding S.p.A. (Bologna, Italy). The Group currently employs more than 70,000 people worldwide, including around 50,000 in Germany. Total investment of approximately €11 billion is planned by 2015 – mainly in new products and sustainable technologies.

Monday, September 2, 2013

FDCI in association with Audi showcases Audi Autumn Collection 2014

Audi Autumn Collection 2014
Audi, the German luxury car manufacturer, today mesmerized fashion lovers by showcasing it’s all-new sporty, sophisticated and progressive line-up as part of Audi Autumn Collection 2014. In partnership with The Fashion Design Council of India, Audi Autumn Collection 2014 fashion show presented Audi-inspired collection of renowned designers Varun Bahl, designer duo Rohit Gandhi and Rahul Khanna, Nandita Mahtani and Arjun Khanna. Audi owner and Bollywood style icon, Abhishek Bachchan attended the show as a special guest of the brand.

 “Audi has been at the forefront of automotive style and design worldwide and this is reflected in customers’ love for the brand. Audi Autumn Collection 2014 has brought together our state-of-the-art cars and 14 highway trends in 1 stunning collection. We are very happy to partner with FDCI to bring the country’s top fashion designers who will showcase their collection based on Audi brand pillars of Sporty, Progressive and Sophistication. The extensive Audi model line-up showcases our tremendous presence across the product categories that Audi enthusiasts expect from our brand.” said, Mr. Joe King, Head, Audi India.

 Speaking about the event, Sunil Sethi, President, Fashion Design Council of India said, “FDCI’s association with Audi, one of the most coveted car brands in the world has been an exhilarating experience, and we look forward to continuing this amiable association. We are extremely proud to be a part of their newest Autumn launch, which would not have been possible without the enthusiastic participation of our Celebrated Designers. The show was enlivened by the inventiveness of the style gurus, who presented delightful collections. I would like to thank everyone for making this pioneering concept a success.”

 Audi’s sophisticated collection included the limousine Audi A8 W12, Audi A6 and Audi A4. Defining fashions and trends, the sophisticated Audi line is perfected to the last detail thanks to Audi brand core: Vorsprung durch Technik.

 For Audi, progressive is the most important brand value that is most closely aligned to Vorsprung durch Technik. The emphasis on being progressive represents a higher-level function of its value. This is because Audi always represents a progressive type of sophistication and a progressive type of sportiness. Keeping it ahead-of-the-curve, Audi showcased the new Audi line of SUVs – New Audi Q3 S Edition, Audi Q5 and Audi Q7 at the show.

 The uber sporty Audi models Audi RS 5, Audi S6 and Audi TT caught the fancy of the audience showcased as part of the sporty line. For Audi, sportiness means focus on agility rather than power. The Audi sporty collection defined understatement in exterior design while maintaining the image of success.

 Quotes:

 “Known for its unique quality, superb manufacturing, and cutting-edge design, Audi defines the best in modern luxury coupled with a classic elegance,” said designer Varun Bahl, who showed the Audi’s Sporty pillar through his collection.

 “My new collection is for the fashion conscious woman with a diverse lifestyle. It’s contemporary and progressive at the same time very feminine with emphasis on elegance and comfort. I am delighted to be associated with Audi & FDCI!” said Nandita Mahtani, who showed the Audi’s Progressive pillar through her collection.

 "We are happy to be chosen for this launch of the new Audi. Audi brings in the ground breaking technology, which brings in the new car. We are honored to be associated with a brand like Audi. Our AW13 couture line matches their range of sophisticated cars, said the designer duo, Rohit Gandhi + Rahul Khanna." who showed Audi’s Sophisticated pillar through their collection.

“The collection redefines delicate hand-sewn craftsmanship that holds the entire ensemble of very unique sporty jackets, trousers and waistcoats. It’s an impeccable balance between lightweight wool, linen, cotton leather and silk all held together with fine tailoring with another AK TWIST! Unconventional avant-garde with a new look and feel of the sleeve collar and the way the jacket or bundgala sits to fit the human form! It’s tailoring redefined”, feels Arjun Khanna, talking about his collection for the Audi Autumn 2014 showcase in association with FDCI.

Monday, August 26, 2013

Appointment of Joe King as Head of Audi India

Appointment of Joe King as Head of Audi India
Joe King has been appointed as the Head of Audi India, effective September 1st, 2013. He takes over from Michael Perschke who will move as Head of Network Strategy and Business Management, international level, at AUDI AG.

 Educated at the University of Melbourne, Joe King brings more than 23 years of automotive experience to the role, having commenced his career with Toyota in 1990. He has extensive experience with both mass and premium market brands including Toyota, BMW and Audi in Australia and has experience in both retail and wholesale roles within the automotive industry.

Joe King moves to Audi India from Audi Australia, where he played an integral role in the Management team of Audi Australia Pty Ltd. As General Manager and Dealer Principal of Audi Australia’s wholly-owned retail subsidiary, Audi Centre Sydney, Joe King was responsible, over the last four years, for the management, development and direction of the dealership operations.

 From 1996 until 2009, Joe King held various roles with BMW Group Australia including Managing Director of BMW Sydney and General Manager of Sales. He also held the position of General Manager of Sales at BMW Melbourne, along with the role of Finance and Insurance Manager.


Michael Perschke, who moved to Audi India in July 2010, played an instrumental role in the success of Audi in the Indian car market, taking the brand from 3003 cars in 2010 to 9003 cars in 2012. During his tenure, Audi India aggressively expanded its product portfolio and network and emerged as the Number 1 luxury car brand in India for the financial year 2012-2013.

Audi India continues to lead the luxury car market in India, with a sale of 5551 cars during the period January - July 2013, a growth of 19 percent (January to July 2012: 4680 cars). The company recently opened a new dealership, Audi Delhi Central, its 3rd dealership in Delhi. Audi plans to expand its network to 34 dealerships by the end of 2013 from its existing 27 centers. Dealerships were also opened in Mumbai South, Lucknow and Bhubaneswar earlier this year. Further developments include Visakhapatnam, Noida and Vadodara among others.

 Audi recently launched the Audi Q3 S Edition, the sporty version of its SUV of the Year. The Audi model range in India includes the Audi A4, Audi A6, Audi A7 Sportback, Audi A8L, Audi Q3, Audi Q5, Audi Q7, Audi S4, Audi S6, Audi RS5 Coupé, Audi TT Coupé, the super sports car Audi R8, Audi R8 Spyder and the Audi R8 V10 plus available across the country: in Ahmedabad, Bengaluru, Bhopal, Bhubaneswar, Chandigarh, Chennai, Coimbatore, Delhi Central, Delhi South, Delhi West, Goa, Gurgaon, Hyderabad, Indore, Jaipur, Kanpur, Kochi, Kolkata, Ludhiana, Lucknow, Mumbai West, Mumbai South, Nagpur, Navi Mumbai, Pune, Raipur and Surat.

 In 2012, the Audi Group delivered 1,455,123 cars of the Audi brand to its customers, generated revenue of €48.8 billion and achieved an operating profit of €5.4 billion. The Audi Group is globally present in more than 100 markets and produces vehicles in Ingolstadt and Neckarsulm (Germany), GyÅ‘r (Hungary), Brussels (Belgium), Bratislava (Slovakia), Martorell (Spain), Kaluga (Russia), Aurangabad (India), Changchun (China) and Jakarta (Indonesia). The brand with four rings will produce cars also in Foshan (China) as of late 2013 and in San José Chiapa (Mexico) starting in 2016. AUDI AG’s wholly owned subsidiaries include quattro GmbH (Neckarsulm), Automobili Lamborghini S.p.A. (Sant’Agata Bolognese, Italy) and the sports motorcycle manufacturer Ducati Motor Holding S.p.A. (Bologna, Italy). The Group currently employs more than 70,000 people worldwide, including around 50,000 in Germany. Total investment of approximately €11 billion is planned by 2015 – mainly in new products and sustainable technologies.

Monday, August 19, 2013

Audi India introduces the Audi Q3 S Edition at the new Audi Delhi Central Showroom

Audi India introduces the Audi Q3 S Edition at the new Audi Delhi Central Showroom
Audi, the German luxury car manufacturer, today introduced the Audi Q3 S Edition-a sporty version of its SUV of the Year. Breaking ground in a new market segment, the Audi Q3 S Edition is priced at INR 24,99,000/-(ex-showroom New Delhi) and will be available at all Audi dealerships across India from end of August.


“The Audi Q3 is not only the most awarded luxury SUV in its segment but also the most successful. We are the market leaders in the luxury SUV segment and the Audi Q3 further consolidated that position for us. Our customer feedback revealed a growing inclination of our younger customers towards a more engaging drive. The Audi Q3 S Edition is our answer to this ever increasing demand for luxury mobility with the thrill of self-controlled driving. We are confident that the Audi Q3 S Edition, will be yet another successful addition to our success story in India,” said, Mr. Michael Perschke, Head, Audi India.


The Audi Q3 S Edition features the 2.0 TDI four-cylinder engine that combines direct injection with turbocharging and offers the right balance between power and efficiency, delivering fuel efficiency of 17.32 kmpl. Audi combines this engine with a front-wheel drive, which works with a hydraulic multi-plate clutch. The six-speed manual transmission in the Audi Q3 S Edition provides the driver full control of the vehicle dynamics, enabling him to enjoy a very engaging and exhilarating drive.

Adding yet another first to its list of sales and marketing innovations, Audi India launched the Audi Q3 S Edition online, with the launch of the Audi online booking engine, India’s first booking engine for a luxury car brand. As a special initiative Audi will offer the first 10 online buyers a sporty off-road style package.



“The Audi Q3 market introduction in June last year featured several firsts. We expanded our marketing horizons and ventured into new areas with the Audi Q3 music video, strong brand channels, booking parties at our showrooms, driving experiences and now the online booking engine. These initiatives helped us create a strong connect with our brand enthusiasts. We completed the first round of 500 bookings for the Audi Q3 within just five days of its market launch. Never before had any luxury SUV received such an overwhelming response. I am confident that our innovative approach with the online booking engine will help us garner an equally overwhelming response from our customers and that the Audi Q3 S Edition will further strengthen our Q portfolio and continue to delight the Audi enthusiast.”



Sporty, efficient and versatile, the Audi Q3 S Edition is equally comfortable on or off the road. The coupé-like lines are an expression of its sporty character. The Audi Q3 S Edition is meant for a customer who has an active and modern lifestyle. Every aspect of the Audi Q3 S Edition showcases Audi technology – the body, the new drivetrain, the chassis, the assistance and multimedia systems and the high rev manual transmission.



The Audi Q3 S Edition weighs 1,520 kilograms. Its rigid, safe and quiet occupant cell integrates a number of ultra-high-strength steels. Both the engine hood and the tailgate are made of aluminum. As is typical of the Q models from Audi, the undivided tail lights are integrated into the tailgate, which wraps around the pillars. The wrap-around, a large arc extending from one front door to the other, is a design feature borrowed from the large Audi model series. The compact SUV is 4.39 meters long, 1.83 meters wide and 1.60 meters high.



The Audi Q3 S Edition offers ample room for all five passengers and sets new standards for ergonomics and workmanship. The luggage compartment of the compact SUV has a capacity of 460 liters, which can be increased to 1,365 liters by folding down the split rear seat backs. A roof rail is standard.


At a glance: Audi Q3 S Edition


Design and body

-         Sporty, coupé-like lines with flat D-pillars and a wrap-around tailgate

-         Audi single frame grille

-         Lightweight body with ultra-high-strength steels in the occupant cell; aluminum engine hood and tailgate.





Interior and controls

-         Intuitive control concept and superior build quality

-         Leather-covered multi-function steering wheel, 4-spoke design

-         Power-adjustable driver seat

-         Spacious rear seat; variable luggage compartment from 460 to 1,365 liters of capacity



Infotainment and driver assistance systems

-         Fold-out 6.5 inch color monitor

-         LED interior lighting package

-         Voice dialogue system

-         Audi music interface

-         On-board computer with efficiency programme



Engine and drivetrain

-         2.0 TDI with power output of 103 kW (140 hp)

-         Six-speed manual transmission

-         Front Wheel Drive



Comfort

-         Hill start assist

-         Electro-mechanical parking brake

-         Cruise control



Safety

-         Electronic Stability Control

-         6  full size airbags

-         Rear Parking Aid



The Audi Q3 S Edition was launched at the inauguration of Audi Delhi Central, Audi’s

3rd showroom in New Delhi and the first of its kind Audi showroom based on the Central Business District concept. The occasion also marked the launch of Audi Club India, the first dedicated club for Audi owners in India. Audi India inducted 3 honorary members into the Audi Club – India’s leading lady golfer, Sharmila Nicollet, former captain of the Indian football team, Baichung Bhutia and Audi race talent, Aditya Patel. Audi continued its growth story in India with a sale of 5551 cars from January to July, 2013, a growth of 19 percent (January to July 2012: 4680 cars).



Audi India plans to expand its network to 34 dealerships by the end of 2013 from its existing 27 centers. Dealerships were also opened in Mumbai South, Lucknow and Bhubaneswar earlier this year. Last year saw the opening of world-class Audi showrooms in Raipur, Kanpur, Goa, Navi Mumbai, Coimbatore, Delhi West, Nagpur and Bhopal. Further developments include Visakhapatnam, Noida and Vadodara among others.



The Audi model range in India includes the Audi A4, Audi A6, Audi A7 Sportback, Audi A8L, Audi Q3, Audi Q5, Audi Q7, Audi S4, Audi S6, Audi RS5 Coupé, Audi TT Coupé, the super sports car Audi R8, Audi R8 Spyder and the Audi R8 V10 plus available across the country: in Ahmedabad, Bengaluru, Bhopal, Bhubaneswar, Chandigarh, Chennai, Coimbatore, Delhi South, Delhi West, Goa, Gurgaon, Hyderabad, Indore, Jaipur, Kanpur, Kochi, Kolkata, Ludhiana, Lucknow, Mumbai West, Mumbai South, Nagpur, Navi Mumbai, Pune, Raipur and Surat.

In 2012, the Audi Group delivered 1,455,123 cars of the Audi brand to its customers, generated revenue of €48.8 billion and achieved an operating profit of €5.4 billion. The Audi Group is globally present in more than 100 markets and produces vehicles in Ingolstadt and Neckarsulm (Germany), GyÅ‘r (Hungary), Brussels (Belgium), Bratislava (Slovakia), Martorell (Spain), Kaluga (Russia), Aurangabad (India), Changchun (China) and Jakarta (Indonesia). The brand with four rings will produce cars also in Foshan (China) as of late 2013 and in San José Chiapa (Mexico) starting in 2016. AUDI AG’s wholly owned subsidiaries include quattro GmbH (Neckarsulm), Automobili Lamborghini S.p.A. (Sant’Agata Bolognese, Italy) and the sports motorcycle manufacturer Ducati Motor Holding S.p.A. (Bologna, Italy). The Group currently employs more than 70,000 people worldwide, including around 50,000 in Germany. Total investment of approximately €11 billion is planned by 2015 – mainly in new products and sustainable technologies.

Friday, August 2, 2013

Audi India teams up with PCJ Delhi Couture Week 2013

Audi India teams up with PCJ Delhi Couture Week 2013
Audi, the German luxury car manufacturer, has announced its participation at Delhi Couture Week 2013 as the Associate Partner for India's leading fashion event to be presented by best Indian designers. The Delhi Couture Week 2013 will be held at the Taj Palace Hotel, New Delhi from 31st July - 4th August'13. The partnership comes in association with Fashion Design Council of India (FDCI).
"Audi has a strong connection and competence in style and design worldwide, which is clearly stated by the successful models introduced by Audi over a period of time. We are very happy to partner with FDCI for the Delhi Couture Week 2013. Our latest all-new sporty line as part of the Audi 2014 autumn collection- Audi R8 V10+, Audi RS 5, Audi S6 and Audi TT is designed to be the trendsetter this season. These models not only underline our extraordinary expertise in design and lifestyle but also clearly establishes us as a performance leader." said, Mr. Michael Perschke, Head, Audi India.
While beauty of design and an exceptional commitment to quality are cornerstones of the partnership between Audi and FDCI, there is a Larger synergy between the realm of ultra-Luxury couture and Audi's upcoming 2014 Autumn Collection. As India's number one Luxury car manufacturer, Audi's involvement with the event will further enhance the prestige of India's leading couture event.
Announcing the association, Sunil Sethi, President, the Fashion Design Council of India said, "We are very excited to announce our relationship with Audi India as Associate Partner for the PCJ Delhi Couture Week 2013. They are clearly the No. 1 in their industry like our other stakeholders. This association is truly a celebration of Luxury in India."
The guest at the event will get an exclusive preview of Audi's specially designed brand identity for its much-anticipated innovations for its 2014 Autumn collection. A strategic association with the very talented designer Varun Bahl will further reveal what Audi enthusiasts can expect from the carmaker in the coming months.
Varun Bahl's show will be presented by Audi on Friday, 2nd August at 9:30pm. Audi’s iconic cars will be also showcased for the duration of the five-day event.