Sunday, May 1, 2011

Sennheiser Launches First Experience Zone & Showroom in India at Bengaluru

Sennheiser, the world’s leading manufacturer of sound and audio solutions, today announced the launch of first company owned Sennheiser showroom cum experience zone in India at Bangalore, where music lovers can come and immerse into the world class range of products before actually buying them. Sennheiser’s first showroom in India was inaugurated by leading bollywood singer & Sennheiser endorsee, Lucky Ali along with other senior leadership from Sennheiser. The event also brought the music lovers in Bangalore to a standstill through an open jam session with one of the most promising Indian folk rock band, ‘Swarathma’.


The showroom would have a complete range of Sennheiser products catering to consumers, professional or music rental companies in India. The set up will also provide an immersive experience and a complete download on finer nuances for people to actually get the feel of world class products before they decide to use them. The showroom will also have a permanent HD 800 experience zone and jamming zone for music lovers to come & listen or play the Sennheiser instruments. Post the inauguration; the event saw a first of its kind day long Jamming session with Swarathma band and a number of their friends & bands from Bangalore who enthralled the audiences with great music. The event garnered a huge presence from musicians & music lovers who were present in big numbers to experience the music & also by getting a chance to lay their hands on the best sound equipments & accessories from Sennheiser.

Talking at the launch Mr Vipin Pungalia, Professional Segment Head at Sennheiser India said, “The launch of our first showroom is a reinforcement of our commitment to provide the best in class offerings & services to music lovers & professionals in India.”

Mr. Pungalia further talked about the new association with Swarthma, “We have always been committed to provide an ideal platform for the young and talented music bands in the country to create magic with Sennheiser’s high quality professional sound equipment that is used by the best around the world and we are delighted to have one of the best singers as part of our family in Lucky Ali to be present on such an important occasion for Sennheiser. Our association with Swarthma will create an innovative and collaborative environment which nurtures & encourages the best rewards for the most talented bands in the country to conquer the world stage.”


Talking about the launch of Sennheiser showroom, Lucky Ali said, "For me, music has been a way for spiritual growth. I feel blessed that I have witnessed love and affection of people in India. For a singer, the voice is a tool as well as a trademark – one can express a range of emotions in music as it needs no language. This is something that I think my songs communicate to the youth. Sennheiser, with its passion for perfect sound reproduction, ensures the purity of each note. The Sennheiser Sound showroom is a great idea in sharing years of knowledge with people who have a heightened sense of sound. I am very excited that Sennheiser has chosen Bangalore for its first ever showroom in India. The city resounds with vibrating music of every genre."


Swarathma band also expressed its excitement to associate with Sennheiser. Talking about their association the lead guitarist of the band, Varun said, “Swarathma has always seen Sennheiser as a pioneer. Many bands and artists whom we admire swear by Sennheiser, and it's a proud moment us to be associated with such a brand. We can't wait to play our first show and live the Sennheiser experience. Also, it is a great moment for music lovers that Sennheiser will be opening its first ever experience zone at Bangalore”
To witness the world class range of products at display, you can get immersed in the world of great sound at 11A/22, Cunningham Road, Muncipal No. 60, S.R.T Road Bengaluru. You can also view the company website at http://www.sennheiserindia.com/

About Sennheiser

Sennheiser Electronic India Private Limited, established in February 2007, is a wholly owned subsidiary of Sennheiser electronic GmbH / Germany. Sennheiser India with its Head Office in Gurgaon and a branch office in Mumbai has two full fledged service centers in both the locations to provide the best service support for Sennheiser and its Group brands product range in the country.

For more information, log on to http://www.sennheiserindia.com/