Mont Castle from the stable of John Distilleries Pvt Ltd (JDPL) is introducing its new brand identity with the tagline – Rule Your Evenings.The campaign will be supported by unique and innovative product display unit, standees, backlit posters, menu cards, danglers, table top, tent cards, coasters etc in vernacular languages.
‘Rule Your Evenings’ will provide John Distilleries a platform to make customers an active part of the brand management. The customer engagement activities will include brand stories, talent contest, tips on finance, meet someone special and lifestyle gifts.
