Thursday, April 23, 2015

Sami Direct opens its first brand outlet in #Bangalore

Sami Direct a subsidiary of Sami Group, today inaugurated its first ever brand centre in Bangalore. The 3000 sq. ft. Brand Centre, located at the ground floor of Sami Direct’s Corporate Office and built on a simplistic yet elegant design to mirror the fresh outlook of the company’s product ranges, boasts a complete luxurious atmosphere with segmented wall panels and integrated elements on the wall panels including brochures, latest product display and audiovisual display into wall panels unit.

The products on display will include range of health supplements offered by Sami Direct. Also, on display would be the premium range of Johara® products devoted to beauty and elegance, in appearance, spirit and care with patented formulations, free of harmful chemicals like Parabens, Sulfate, Synthetic Dye or Formaldehyde.

This move is a part of Sami Direct systematic expansion strategy and the company plans to open more such centres across the country in near future. This new centre will display all categories of products manufactured by Sami Direct under one roof. These would include nutraceuticals as well as its recently launched cosmeceutical beauty product range Johara® – The Science of Cosmetics.