Thursday, February 4, 2016

On Day 1 at @AutoExpo2016 @Toyota_India unveiled the all-new #InnovaCrysta

The opening day of the Auto Expo – The Motor Show 2016 - witnessed the unveiling of new Innova Crysta by Toyota Kirloskar Motor. The new Innova Crysta comes with an All-New Developed Frame, an All-New Engine and for the first time an All-New 6 Speed Automatic Transmission. The Innova Crysta combines aggressive styling, robust engine and a well-thought out feature set.  After 11 years of being India’s No.1 MPV, the Innova Crysta redefines all standards of luxury with its plush and elegant interiors that come with a living-room-like comfort as never before.

Sharing his thoughts on how Toyota is ushering in a new motoring experience in the nation, Mr. Kyoichi Tanada, CEO-Asia and Middle East & North Africa Region, Chairman-Toyota Kirloskar Motor, said “The Innovative/International Multi-purpose Vehicle (IMV) is a unique platform that was designed to develop efficient, global-scale production and procurement systems. The Innova which started out as the Kijang 39 years ago has become the Number 1 selling vehicle in its segment, achieving more than 1.6 million sales to date, globally. Innova’s excellent build quality, durability and reliability are a perfect match to our Indian customers’ lifestyles. Today as we launch the all new Innova Crysta, we are confident that it will continue the success story that has once shaped the Indian Automotive Industry and will further delight our customers for years to come”.

Also present at the unveiling, Mr. Hiroki Nakajima, Managing Officer & Chief Executive Engineer, said, “Unquestionably one of the most anticipated car launches, the all new Innova Crysta is developed on the concept of ‘Redefined Toughness’. Unparalleled Luxury, Torque-ful Driving, Rough Road Capability & Top Level Safety are few key words that describe the Innova Crysta well. Available for the first time with a 6 speed Automatic Transmission, the new Innova Crysta comes with an all new frame and an all new engine for improved fuel efficiency, good riding comfort & stress free driving in a noiseless cabin. We believe that the all New Innova Crysta is all set to create a new benchmark in luxury, comfort and toughness.”