Friday, February 17, 2017

.@MahindraRise launches Supro Minivan and Minitrucks

Speaking on the launch, Pravin Shah, President & Chief Executive (Automotive), Mahindra & Mahindra said, “As the leader in the small commercial vehicle load segment with a market share of 51% in less than 3.5T category, we are always aiming to understand and address the evolving needs of our customers. The roll out of an entire range of 7 new variants from the Supro platform with their superior value proposition is a strong step in this direction.”

He further added, “The Supro brand is synonymous with Superior performance, Superior operating economics, Superior style and Superior comfort. With the launch of the Supro Minitruck and Minivan, we will further strengthen our portfolio under the “Supro” brand umbrella. I am sure that the Supro platform will go a long way in helping our customers prosper in life, in line with our Mahindra Rise philosophy”.