HP announced new products and solutions that enable organizations to address the short-term cost reductions required by today’s challenging economy, while laying the groundwork to exit the downturn stronger and more competitive.
It today launched new storage virtualization solutions - StorageWorks Enterprise Virtual Array 6400 and 8400 (EVA6400/8400) and the enhanced SAN Virtualization Services Platform 2.1 (SVSP 2.1) that change the economics of customers’ infrastructures by reducing costs and better leveraging existing technology investments.
Technology plays a major role in determining an organization’s success before, during and after a downturn. In a 2007 survey, 99 percent of chief executive officers said technology is integral to the success of their companies.(2) Additionally, in a new study conducted across Americas, Asia Pacific, and Europe and Middle East, 48 percent of respondents from Asia Pacific indicated they see the current economic climate as an opportunity to restructure their technology environments for the future.(3)
“Winning CIOs are focused on both strategic cost reductions and supporting long-term business growth,” said Hemant Tiwari, Director, Enterprise Servers & Storage, Technology Solutions Group, HP India. “It’s not about spending more: best-in-class IT organizations spend about half as much as the average company on technology as a percentage of revenue. Instead, they strategically spend and prioritize technology investments. HP offers an unprecedented range of solutions to help organizations emerge stronger when the economy recovers”, he added.
The new StorageWorks Enterprise Virtual Array 6400 and 8400 (EVA6400 and EVA8400) is a highly reliable, easy-to-use and cost-effective storage solution designed for enterprise customers. This virtualized storage system is optimized for performance as well as capacity, and automatically grows or shrinks as applications demand. Integrated data protection software offerings provide real-time data replication, migration and quick-restore services between multiple arrays without disrupting service.
“The current economic environment is dramatically changing how businesses operate. While difficult, these times do create opportunities for agile businesses to seize a stronger market position,” says Prakash Krishnamoorthy, Country Manager, HP StorageWorks Division, HP India. “With virtualization innovations surrounding storage devices, networks and applications, HP is helping customers optimize performance and adapt quickly to change, he added.
With more than 120,000 virtualized storage arrays shipped during the last decade, HP continues to deliver solutions that simplify management and data protection services. With its advanced, easy-to-use management software, the new HP EVA6400/8400 saves customers up to 50 percent in storage administrative costs when compared to competitive storage arrays.(1)
The enhanced HP SAN Virtualization Services Platform 2.1 (SVSP 2.1) is a network-based storage virtualization solution that increases available storage capacity. It also streamlines storage operations by reducing the time required for migration, replication, backup and bringing new applications into production. Solutions like the SVSP 2.1 allow customers to reduce storage acquisition costs by up to 50 percent, according to market research firm IDC.(5)
The SVSP’s centralized management capabilities pool storage resources, allowing customers to easily allocate capacity to virtual servers, migrate data between arrays and replicate data to a remote site. This ensures greater protection and increased administrator productivity. The new performance and management enhancements help customers improve efficiency; simplify operations and lower total cost of ownership (TCO) of virtual environments.
The Enhanced HP Data Protector software and services provide one data protection solution for all physical and virtual environments. HP Data Pr otector is easy to use, provides a wide variety of backup options and supports de-duplication and other backup services. This is the industry’s most comprehensive protection for virtual environments and flexible data reduction options, delivering up to 70 percent cost savings.(6)
HP also offers flexible financing and leasing options through HP Financial Services(9). A new HP white paper released this month shows how chief information officers can help chief financial officers ease the pain of a tough economy by choosing advanced strategies such as technology life cycle management through leasing.
