Monday, October 8, 2012

Blue Lotus Bags PR for INDO FARM Equipment Limited

Blue Lotus Communications Pvt Ltd., a Comniscient Group company has bagged the Public Relations (PR) mandate for Indo Farm Limited, one the leading manufacturer of world-class tractors, cranes, engines, and diesel gensets was incorporated in 1994 by Mr. R.S. Khadwalia, who is the Chairman & Managing Director of the company. The team at Blue Lotus Communications will aim to create and enhance the Indo Farm group’s standing as a leader in the National & International Tractor Market industry and highlight its expertise across key verticals.


Commenting on the new business win, Ms. Kiran Joshi, Vice President, Blue Lotus Communications Pvt. Ltd., said, “We are happy that Indo Farm has trusted us with the responsibility of enhancing its image through public relations. It’s a reaffirmation of our strong domain expertise in the auto sector. We will be handling Indo Farm Limited media relations and delivering them superior value through consumer PR.”

The Tractor Auto industry in India is highly competitive and since Blue Lotus has a deep understanding of the business and depth of reach, we are confident that our partnership will help unlock enormous communications value for Indo Farm India,” she added.

CMD of The Indo Farm Limited Group Mr. R.S. Khadwalia said, “Our vision is to offer high quality multi featured fuel efficient agricultural equipment and industrial and construction machinery at optimum cost and deliver world-class performance, backed by excellent after-sales service. We aim to provide value for money to the customers by producing high quality Innovative products at competitive prices and are happy to partner with Blue Lotus Communications as we found their PR strategy meeting our expectations.”

About Blue Lotus Communications:

Blue Lotus Communications, is a part of the Comniscient Group. Established in 2002, is India’s leading PR agency, with over 150 employees across 10 offices in India. In 2010, the Holmes Report, one of most reputed research publications in the field of global public relations declared Blue Lotus Communications as winner for ‘Indian Consultancy of the Year’ as part of its Asia-Pacific consultancies report card. Also, in the month of March 2011, the organization was announced as the ‘PR Agency of the Year’ in the first ever Indian PR and Corporate Communication Awards (IPRCCA) 2011, by the Exchange4media group. The agency specializes in Public Relations for Corporate, Brands, Healthcare, Technology, Infrastructure and Finance. Its impressive array of clients includes Dun & Bradstreet, Yash Birla Group, DHL, Omkar Builders, Project Management Institute, Bharatmatrimony.com, KEIP, DesignTech Systems and Phadnis Group, among others.

For further information log on to: http://www.bluelotuspr.com,


About Indo Farm Equipment Limited:

Indo Farm Equipment Limited is an ISO certified company located in Himachal Pradesh and is into manufacturing of world-class tractors, cranes, engines, diesel gensets and has now recently launched Harvester Combine Agricom 1070 for wetland paddy harvesting. Incorporated in 1994, it is promoted by Mr. R.S. Khadwalia, who is the Chairman & Managing Director of the company and has over two decades of experience in manufacturing and marketing of various engineering products.

Indo Farm commenced commercial production of tractors in October 2000, with technology from Ursus, Poland, at its plant located at Baddi in District Solan, Himachal Pradesh. Spread over an area of 34 acres, the plant started with the production of a single model. Within a decade of successful operations Indo Farm grew to a company having models in the range of 30 HP, 38 HP, 42 HP, 48 HP, 50 HP, 52 HP, 55 HP, 60 HP, 65 HP, 75 HP and 90 HP with many variants.