The five-day fashion event witnesses participation from an assorted mix of leading as well as upcoming designers. In this edition as well, we are looking at creations by the best in the Indian fashion industry that continues to strengthen the business of fashion taking it to newer heights with every passing year.
Each season of highly anticipated WIFW organized by FDCI promises five days of excitement, with each season witnessing constantly increasing interest and participation from established and up-coming designers, buyers and affiliates.
With an objective of encouraging designers and helping them build global fashion brands, the platform provided by FDCI not only supports designers but also generates excellent business opportunities for them.Wills Lifestyle India Fashion Week - Spring Summer 2013 promises to be the most spectacular fashion event of the season. Be a part of it to view India’s finest fashion!
About Fashion Design Council of India: A not-for-profit organization, FDCI is the apex fashion council of India. Represented by over 300 designers, FDCI takes Indian fashion global by promoting the 'business of fashion'
About Wills Lifestyle: ITC’s Wills Lifestyle has been established as a vibrant fashion brand for the premium consumer. Wills Lifestyle offers a complete lifestyle wardrobe for the premium consumer, incorporating the latest fashion trends, comprising - Wills Classic work wear, Wills Sport relaxed wear, Wills Clublife evening wear, Wills Signature Designer wear, Essenzadi Wills range of fine fragrances, bath & body care products and fashion accessories for both men and women. A nationwide chain of exclusive specialty stores provides the Indian consumer a truly 'International Shopping Experience' through world-class ambience, customer facilitation and clearly differentiated product presentation. Currently, there are 72 stores in 37 cities across the country, and the brand is making rapid strides in terms of expansion – doubling the number of stores over the next few years.
Wills Lifestyle, ITC’s premium fashion & lifestyle brand has been recognised as the Retailer of the Year at the Asia Retail Congress 2011. Being one of Asia’s biggest retail forums, Asia Retail Congress has also awarded Wills Lifestyle for the Best Retail Marketing Campaign for the year 2010. The brand was also declared as the winner for Customer & Brand Loyalty in the “Retail Sector” at the 4th Loyalty Awards presented by Carlson Marketing.For details visit www.willslifestyle.com
