Acer’s key focus will be to offer next generation customer service; the company has adapted to innovative ways of interfacing with its customers and integrating all customer touch points to offer a wholesome experience. Customer service interaction is an apt platform to engage more intensely with customers to gain better customer insights and leverage service propositions. The most crucial element that acts as a differentiator in building a long lasting experience with the customer is by ensuring customers have the most memorable experience at the point of service. Acer has created an ambience with uncompromising quality infrastructure and effective back end operations, to ensure excellence in customer experiences that eventually drives brand loyalty.
The lounge is home to state–of-the-art equipment, designed to handle services of all Acer product offerings across its portfolio. Acer has witnessed tremendous growth over the years and the company believes that, with growing customer need and requirement, it’s important to get closer to customers and offer flawless service support. Acer looks to develop this as an important customer engagement channel, critical to positive customer experience. Through this initiative Acer will aim to provide superior service experience and engage more closely with customers to exceed their expectations by offering better value at service points. The company expects to reach 200+ walk-in customers every month and is expected to grow post that.
Elaborating on the set up, Mr. Harish Kohli, Managing Director, Acer India, said, “We have taken extensive steps to ensure that we have the best infrastructure in place to address the needs of our consumers. With multiple options in the Indian market today, quality of customer experience continues to be business-critical to customer retention. We are focused on providing our customers with a better experience and the launch of this service lounge is an important step towards that. To meet this end, we have equipped ourselves better to offer improved service capabilities that in turn will ensure customer delight.”
Mr. SudhirGoel, Chief Supply Chain Officer & Chief Customer Support Officer, Acer India, further added, “Today it’s important to offer quality and undisrupted service support in any business environment. As part of our constant endeavor to improve customer engagement, we have launched our second direct service lounge that will guarantee positive customer experience and help in troubleshooting problems within a shorter span of time. We believe this direct touch-time with our customers will allow the company to cater to their requirements and needs better.”
Customers can also purchase Acer Accessories and Extended Warranty packs at the service lounge. The service lounge will be operational six days of the week from Monday to Saturday.
Acer Service is located at GVS complex, No. 296, Ground Floor, 10th main,
3rd Block, Jayanagar, Opp. Cosmopolitan Club, Bangalore - 560011
About Acer
Since its founding in 1976, Acer has broken barriers between people and technology, enabling users to explore, create and grow. Acer ranks No. 2 for notebook PCs globally (Gartner data 2011). The Acer Group employs 8,000 people across the globe, and revenues for 2011 reached US$15.7 billion.
Acer's channel business model is instrumental to the company's success, while its multi-brand approach integrates Acer, Gateway, and Packard Bell brands in worldwide markets. Acer designs environmentally friendly products and, with its vendors, has established a green supply chain.
Acer is proud to be a Worldwide Partner of the Olympic Movement. That includes supporting the Vancouver 2010 Olympic Winter Games and London 2012 Olympic Games.
More information is at www.acer-group.com
