Thursday, March 20, 2014

DHL presents designers MAWI and Gaurav Gupta at Lakmé Fashion Week

DHL presents designers MAWI and Gaurav Gupta at Lakmé Fashion Week
DHL, the world’s leading international express service provider, today presented very talented and internationally acclaimed accessory fashion designer MAWI in collaboration with celebrated designer Gaurav Gupta at Lakmé Fashion Week Summer Resort 2014.This is MAWI’s homecoming show after 12 years of establishing her brand in London. MAWI will showcase her latest accessory collection complimented by an outstanding collection by the Indian couturier Gaurav Gupta. The designers’ showcased bold and sophisticated designs reflecting the striking fashion choices of consumers today.

Commenting on DHL’s association with Lakmé Fashion Week Mr. R. S. Subramanian, Senior Vice President & Managing Director, DHL Express India said, “The fashion industry is something that we at DHL Express intimately understand, given our association with 30 Fashion Week events spanning 15 cities. Lakmé Fashion Week is a perfect platform for us to showcase our partnership with fashion fraternity and this season we are very happy to be associated with young and creative talent such as MAWI and Gaurav Gupta.”

DHL is the Official Logistics partner of IMG Fashion Weeks since 2007 in 11 cities across four continents. Further building on the strong partnership between DHL and IMG Fashion, this year a new global program, DHL Exported, has been announced; open to fashion designers across the world, including India.

This unprecedented global program is to help designers who are already established in their local markets to further their global footprint via the world’s most powerful fashion week

platforms. Indian designers can send their applications for one of the four Fashion Weeks in New York, London, Milan and Tokyo and win a chance to showcase their collection at one of these fashion weeks.

DHL's customers include both large retail groups with complex distribution requirements as well as small, independent fashion boutiques requiring a one-off service. Within this partnership DHL positions itself as the leading logistics company for the fashion industry –one of the world's most creative, innovative and possibly fastest industries.