Several citizens trooped into Big Bazaar, Tarnaka, with loads of junk from their homes to make their homes clean and also to relieve their popular RJ Hemanth from prison. This campaign is part one of Big Bazaar’s most popular initiatives - the ‘Great Exchange Offer’.
I thank the citizens for this fantastic response and making this part of the city a clean Hyderabad, says RJ Hemant.
As part of this innovative campaign Radio Mirchi’s hip RJ Hemant was imprisoned on Saturday in a Mobile Jail on canter and was taken around the city to evoke response from the citizens to clear junk from their homes and city. In exchange Big Bazaar rewarded all those who deposited junk by giving an exchange value/ points in return. Through the campaign Radio Mirchi and Big Bazaar created mass awareness about the hazards of a harmful eco system.
