Saturday, September 5, 2015

#Edelweiss ropes in #Saina Nehwal as brand ambassador

Edelweiss Financial Services on Friday announced World No 1 shuttler Saina Nehwal as its brand ambassador in a deal initiated by IOS Sports & Entertainment.
Addressing the press, CEO of Edelweiss Group , Rashesh Shah said, “Edelweiss today is expanding its presence pan India with the Insurance, housing finance and credit businesses rapidly scaling up while it continues to consolidate its leadership position in capital markets.

Hailing Saina Nehwal as an inspirational icon widely recognised by people across all corners of India, Shah added, “It is indeed a pleasure to sponsor the champion.”
Edelweiss Group, with a Rs. 27,000 crore asset base is amongst the top 200 companies in India in terms of profitability. The Group is present in all the significant areas of financial services - Credit (including Housing Finance, Retail Finance, Distressed Assets Credit and Agri Finance), Commodities, Financial Markets, Asset Management and Life Insurance.Edelweiss and its philanthropic arm EdelGive Foundation closely work with Olympic Gold Quest to promote women in sports, becoming one of the first to support Olympians like Mary Kom long before she became a world boxing champion.