Airtel, Karnataka’s No 1 mobile network, has traversed a unique milestone in the Indian telecom industry. Airtel has crossed the 1 crore customer milestone in Karnataka, the highest customer milestone by a single telecom circle in India, across service providers, thus ushering in a mobile revolution in Karnataka. Almost every home in Karnataka has an Airtel connection which is an enviable record.
This achievement is an ample testimony of Airtel’s ability to offer world class network and seamless connectivity, coupled with innovative, pertinent and affordable services. As the market leader, Airtel is clearly redefining mobile telephony standards. In the coming days, Airtel plans to extend its footprint across Karnataka, strengthening and reaching out to the remotest corner with new initiatives aimed at doubling penetration through relevant products and services.
Announcing the 1 crore customer milestone, Mr. Venkatesh V, CEO, Mobile Services, Bharti Airtel Ltd, Karnataka, said, “The first circle in India to achieve this milestone, Airtel Karnataka has made strong investment in developing the market through network depth, quality and superior distribution systems of over 80,000 outlets, and world class IT and service technologies. But the resonance that has come from the customers reflected in the trust in Airtel brand is humbling. Airtel will rededicate to provide Karnataka with world class products and services and continued initiatives to develop the market”.
Airtel, the undisputed market leader, has added a mind-boggling 35 lakh customers to its network in 2008-09. With this, Airtel’s customer market share in the State has gone up from 40.3 % last year to 43.6 % presently, thereby increasing wireless penetration in the state from 30% to 40%.
Blackberry Personal: Enhances personal productivityBlackberry personal mail is a strip down version of the current Blackberry Internet Service, to be available at Rs 299 per month, where in the customer will be able to send and receive unlimited mails, configure upto 10 Pop/Imap enabled accounts and use internet messenger - yahoo, google & windows live messenger. The service will work only on BlackBerry devices (also to work on non-Airtel BlackBerry devices).
Rural Mobile Revolution - The next stepAirtel covers more than 87.69 % of the overall population in Karnataka. This includes 71.89 % coverage of rural population. Airtel currently covers about 98% of gram Panchayats. Presently, it covers 79.06 % of the Total Highways, 89.93% of National Highways, 81.82 % of State Highways and 89.35% of Railroad connectivity. This coverage will touch 93% in the coming year.
To keep pace with the growing network, Airtel is also strengthening its distribution network. The presence of over 80,000 transacting outlets in the state bears testimony to this fact. ASC, Airtel Service Centre, is a multi brand telecom outlet (MBO) in a village.
Located in the main market, with high footfall for recharge and accessories, customers have easy access to the place, which helps in providing information about the entire bouquet of Airtel products & services, handling customer queries & complaints. There are 1100 transacting ASCs in Karnataka, and by the end of the year another 900 outlets shall be added.
Rural SUK.Priced at just Rs. 50, this is a rural pack tailor made for the rural mass. The unique feature of this pack is that every 3rd, 6th and 9th month, the rural customer will be able to enjoy 25 rupees of talk time free.
Mr. Yatish Mehrotra, COO, Mobile Services, Bharti Airtel Ltd, Karnataka, said, “We are very much encouraged by the overwhelming support accorded by our customers. For us, the benchmark of real leadership is customer delight and we would like to thank all our customers for placing their faith in us. We have devised our products to suit everyone, across strata, according to individual needs.
The unique Airtel Kannada portal, with all Kannada prompts has been well received by customers in Karnataka. Customers can download ring tones, devotional songs, dedicate a song to loved ones, download and listen to special superstar content easily and enjoy easy access to applications like astrology, news and other services.
This achievement is an ample testimony of Airtel’s ability to offer world class network and seamless connectivity, coupled with innovative, pertinent and affordable services. As the market leader, Airtel is clearly redefining mobile telephony standards. In the coming days, Airtel plans to extend its footprint across Karnataka, strengthening and reaching out to the remotest corner with new initiatives aimed at doubling penetration through relevant products and services.
Announcing the 1 crore customer milestone, Mr. Venkatesh V, CEO, Mobile Services, Bharti Airtel Ltd, Karnataka, said, “The first circle in India to achieve this milestone, Airtel Karnataka has made strong investment in developing the market through network depth, quality and superior distribution systems of over 80,000 outlets, and world class IT and service technologies. But the resonance that has come from the customers reflected in the trust in Airtel brand is humbling. Airtel will rededicate to provide Karnataka with world class products and services and continued initiatives to develop the market”.
Airtel, the undisputed market leader, has added a mind-boggling 35 lakh customers to its network in 2008-09. With this, Airtel’s customer market share in the State has gone up from 40.3 % last year to 43.6 % presently, thereby increasing wireless penetration in the state from 30% to 40%.
Blackberry Personal: Enhances personal productivityBlackberry personal mail is a strip down version of the current Blackberry Internet Service, to be available at Rs 299 per month, where in the customer will be able to send and receive unlimited mails, configure upto 10 Pop/Imap enabled accounts and use internet messenger - yahoo, google & windows live messenger. The service will work only on BlackBerry devices (also to work on non-Airtel BlackBerry devices).
Rural Mobile Revolution - The next stepAirtel covers more than 87.69 % of the overall population in Karnataka. This includes 71.89 % coverage of rural population. Airtel currently covers about 98% of gram Panchayats. Presently, it covers 79.06 % of the Total Highways, 89.93% of National Highways, 81.82 % of State Highways and 89.35% of Railroad connectivity. This coverage will touch 93% in the coming year.
To keep pace with the growing network, Airtel is also strengthening its distribution network. The presence of over 80,000 transacting outlets in the state bears testimony to this fact. ASC, Airtel Service Centre, is a multi brand telecom outlet (MBO) in a village.
Located in the main market, with high footfall for recharge and accessories, customers have easy access to the place, which helps in providing information about the entire bouquet of Airtel products & services, handling customer queries & complaints. There are 1100 transacting ASCs in Karnataka, and by the end of the year another 900 outlets shall be added.
Rural SUK.Priced at just Rs. 50, this is a rural pack tailor made for the rural mass. The unique feature of this pack is that every 3rd, 6th and 9th month, the rural customer will be able to enjoy 25 rupees of talk time free.
Mr. Yatish Mehrotra, COO, Mobile Services, Bharti Airtel Ltd, Karnataka, said, “We are very much encouraged by the overwhelming support accorded by our customers. For us, the benchmark of real leadership is customer delight and we would like to thank all our customers for placing their faith in us. We have devised our products to suit everyone, across strata, according to individual needs.
The unique Airtel Kannada portal, with all Kannada prompts has been well received by customers in Karnataka. Customers can download ring tones, devotional songs, dedicate a song to loved ones, download and listen to special superstar content easily and enjoy easy access to applications like astrology, news and other services.
