Thursday, January 20, 2011

MEF Outreach Underlines India’s Global Role

India’s growing strength in the global business landscape was underlined today by Kevin Vachon, COO of the MEF (Metro Ethernet Forum). Speaking in advance of the MEF’s Ethernet Business Services Seminar in Bangalore, he spoke of the dramatic growth in Ethernet services across the world as providers embraced the flexibility, performance and cost advantages of Carrier Ethernet. India, in particular, was singled out as an industry leader, with TATA Communications being named APAC Service Provider of the Year 2010 at the MEF’s prestigious Service Provider Awards ceremony in Hong Kong last December.

“The demand for high bandwidth, low latency and lower cost networks has been the driving force behind the phenomenal growth of Ethernet Services” said Kevin Vachon. “Ethernet is becoming the delivery technology of choice for today’s bandwidth-hungry applications, and leading service providers including Tata Communications, Reliance and others continue to extend their Ethernet Business Service offerings. The pressure to provide sufficient backhaul for ever-increasing mobile data traffic is a prime example, with mobile operators such as Bharti also deploying Carrier Ethernet for the backhaul of their ever-increasing mobile data traffic requirements.”


Tata’s performance in the MEF Service provider of the Year awards was doubly significant, having won two categories: the overall APAC Service Provider of the Year Award and, the Best Wholesale Ethernet Service category. Wholesale services include provision for mobile backhaul, data centre and business service offerings, and TATA was commended by the independent panel of industry analysts for the significant business benefits and cost savings delivered by its wholesale Ethernet services.


Recognising the importance of India’s thriving business environment, the MEF is hosting educational seminars on “Ethernet Business Services – Enabling Today’s Dynamic New Applications” in two locations: Mumbai on January 18th and in Bangalore on January 20th. Around 300 CIO, CTO, IT and Enterprise Network executives, senior architects and network planning and management specialists have registered for each of these seminars. The topics covered include a broad range of Ethernet business services, their current availability and SLAs across India, actual case studies and use cases for key applications, plus service provider and business leader interviews and discussions on-stage.


According to Nan Chen, president of the MEF: “Business is increasingly dependent on distributed and dynamically changing applications. This means that the performance, cost and attributes of the network have become more important than the performance of the computer as the fundamental decision point of IT strategy. This is what is driving the emergence of Ethernet Business services as the dominant architecture for delivery of today’s and tomorrow’s key business applications. And it is why the MEF his offering India’s business community this opportunity to get ahead of the game.”