On this occasion, Kirtilals have associated with Forevermark, the diamond brand from the De Beers Group of companies.
Renowned actor Samantha Ruth Prabhu, Indian film actress and model unveiled the Forevermark collection at the Kirtilals store in Hyderabad today. Samantha adorned herself with a stunning piece designed by Kirtilals crafted with Forevermark diamonds and was seen browsing through the collection and interacting with the media. Also present on the occasion were Sachin Jain, MD, Forevermark India along with Mr Suraj Shantakumar, Director, Kirtilals
While Hyderabad has other players in the gold jewellery segment, Kirtilals is the leader when it comes to diamond jewellery. The huge store located at Begumpet even has a design lounge that allows the customers to have first-hand interaction with in-house designers in order to customise their diamond jewellery. Kirtilals and Forevermark share a mutual passion for diamonds and are inspired by their beauty. Kirtilals has created spectacular collection crafted by rare and beautiful Forevermark diamonds.
Forevermark only partners with jewellers such as Kirtilals, who are selected not only as leaders in their field, but also as those who meet the brands particularly stringent requirements of business, social and environmental integrity. Being a renowned manufacturer and retailer of premium jewellery, Kirtilals has the unique distinction of being the first company to be certified under ISO 9001:2008 for both its retail and production units simultaneously.
Talking about the launch, Mr Suraj Shantakumar, Director, Kirtilals states, “People in Hyderabad have patronised our jewellery for a long time. The trust they have put in us has encouraged us to expand our facility here. On this special occasion, we are pleased to partner with Forevermark. They are the world’s most carefully selected diamonds and come from sources committed to the highest standards. With this association we are giving our clientele, an access to Forevermark diamonds crafted in unique designs and settings. Each Kirtilals piece is high on the fashion and glamour quotient and sets new trends in the jewellery business.”
Speaking at the occasion, Actress Samantha said “Our family has been buying jewellery from Kirtilals since my childhood. Forevermark signifies beauty, rarity and integrity that every woman stands for. As a lover of diamonds, I am so happy to see that Forevermark is now at my favourite store Kirtilals. it’s great to see a stunning amalgamation of the best of design with the best of diamonds coming together creating timeless pieces.”
Sachin Jain, MD, Forevermark states, “Forevermark diamonds are rare, beautiful and responsibly sourced. Only a few, exclusive jewellers; each passionate about creating the finest designs are eligible to sell Forevermark diamonds We are glad to associate with Kirtilals in Hyderabad as they understand the intricacies of craftsmanship, this is at the very core of the Forevermark Promise.”
To ensure the Forevermark supply chain is deemed responsible at every stage and Forevermark’s Pipeline Integrity is maintained, each Forevermark partner like Kirtilals is required to conform to the Forevermark Integrity Requirements.
