Ms. Rasika Singh comes with an experience of over seventeen years in sales and marketing. She is a go-getter and brings to the table, a determined focus on revenue, relationship & repute through her leadership, adaptability & communication skills. She has a proven ability to exceed sales quotas with a track record of creating and sustaining the Brand Equity. She is known for being both people & process driven, with a sound understanding of business dynamics.
Rasika Singh is a graduate in Geography from the prestigious Miranda House, University of Delhi and holds a Diploma in Public Relations and Advertising. She has attended a training session by Stephen Covey’s team on “Seven Habits of Highly Successful People and participated in the BBC training initiative on Crisis Management.
Rasika Singh started her career as Account Executive at Interads in 1991. During her career she has worked with some of the most renound hospitality chains including The Imperial Hotel, ITC Hotels Maurya Sheraton & Towers, Grand Hyatt, Intercontinental -The Grand, Shangri–La and Jaypee Hotels in various positions of marketing, sales & business operations across verticals.
In her current role as Director Sales & Marketing she will be responsible to lead and grow the Convention, Corporate, MICE and Social business for the complex. She will also work towards promoting and sustaining the position HICC enjoys as the best MICE destination in the country. She will also oversee Sales & Marketing activities and initiatives to ensure the brand positioning of the complex in the market.
