It’s a great time for sports fans too, as Sun Direct has also launched a “WORLD PACK + SPORTS”; this is offered as an acquisition pack to the new customers at the rate of 1590 for 1 month and 2250 for 4 months subscription and existing customers can buy in the offer at 249 for 1 month. Customers can choose any two sports channels under the plan - Star Cricket + Star Sports or Star Cricket + ESPN channels.
Sun Direct also increased its HD channel offerings with the addition of Star Movies HD & Zee Studio HD at no extra cost thereby doubling the entertainment value at zero cost.
Speaking on this occasion, Mr. Mahesh Kumar, CEO, Sun Direct says, “We have always been quick to spot a gap in the existing entertainment offerings and the new ‘World Pack’ is tailor made to address the city customers who are looking for world-class English channels which retaining the core regional / language channels. The icing on the cake is the additions of two new HD channels which will increase the quality of entertainment value to the customer.”
On a constant drive to provide better value and service to its subscribers and recognized for its ‘think regional: go national’ theme Sun Direct has slightly modified it to now include ‘think regional: go metro’ thereby redefining the entertainment quotient of urban customers while retaining the core values of regional entertainment basket. This new pack is sure to address the complete entertainment needs of the entire family in urban markets.
As always, Sun Direct has proved yet again that it is the best when it comes to reading customers’ needs and tailor-making an offer that is hard to resist. These new offers are open for both new customers as well as existing customers.
About Sun Direct
Sun Direct is one of the leading DTH players in the country with a current subscriber base of over 7.5 million. Sun Direct specializes in customizing the entertainment basket with a great mix of regional and national channels that most suits each of the market needs. Sun Direct has one of the best regional mix of south channels and provides best value for money with world class entertainment. Its ‘Think Regional Go National strategy packed with the superior & innovative technology, value for money pricing, attractive bundling of products and services that appeal to every segment of the customer chain, makes it a category leader in the DTH industry.
Sourced From: Perfect Relations PR
